Product Marketing Manager at Inclusively | USA | $81K/yr – $105K/yr

Inclusively

Product Marketing Manager

USA (Remote)

$81K/yr – $105K/yrMid Level3+ years expFull time

Posted 4 months ago

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Job Summary

Role centers on defining positioning, GTM plans, and cross‑functional launches for a product area, with responsibilities spanning market insights, sales enablement, and campaign support. It requires 3-5 years in B2B product marketing, end-to-end GTM ownership, and cross‑functional launch leadership. Knowledge of customer journeys, analytics, and experience in complex industries are valued.

Job Description

Responsibilities

Strategy - Own positioning, messaging, and GTM/launch plans for your product area
Product Launch & Readiness - Lead launch planning and cross‑functional alignment to maximize revenue and adoption impact
Sales Enablement - Produce core tools (case studies, ROI/value assets, collateral)
Market Insights - Research customers, competitors, and ecosystem to shape strategy
Campaign Support - Partner with demand gen/content to build campaigns and assets
Targeting - Define personas/segments and map journeys to drive adoption
Performance - Measure GTM results, report impact, and inform improvements (incl. thought leadership)

Requirements

3-5 years in B2B product marketing, preferably in high‑growth enterprise SaaS environments
Proven ownership of end‑to‑end marketing strategies, including positioning, messaging, and GTM execution
Demonstrated success leading cross‑functional product launches and managing multiple stakeholders
Strong understanding of the customer buying journey and sales process, with experience building effective enablement tools
Experience in complex, multi‑stakeholder or regulated industries (e.g., insurance, financial services, healthcare) is a strong plus
Excellent written, verbal, presentation, and public speaking skills
Data‑driven mindset with the ability to use analytics to guide strategy and decisions
Self‑starter with strong project management skills
Bachelor’s degree in Marketing, Business, Communications, or related field

Inclusively

Inclusively’s Retain is an analytics and insights platform that transforms real-time workforce signals into actionable intelligence - helping companies make faster decisions and achieve measurable ROI across the investments they’ve made in supporting employees.Retain specializes in helping companies adopt a comprehensive workforce planning strategy for personalized support, recognizing that many employees struggle to find and utilize available benefits and tools they need to succeed in their jobs.Industry leaders such as Salesforce, Delta, Lyft, Accenture, Discord, Applied Systems, New York Life, UL Solutions, Accesso, RAPP, WellLife Network, and more trust Inclusively to revolutionize their hiring processes and adapt to modern employee needs, thereby enhancing the employee experience and driving organizational success.Join us in building a workplace where everyone's value is recognized and unlocked. Visit inclusively.com to schedule a demo and learn more.

Founded in 2020

St Louis, Missouri, USA

26 employees (4 in marketing)

www.inclusively.com