Product Marketing Manager

Scottsdale, AZ (Remote)

Salary Not AvailableMid Level4+ years expFull time

Posted 4 months ago

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Job Summary

Drive equipifi’s product marketing by shaping GTM messaging and arming sales with compelling, market-ready narratives.

  • Own the bridge between product and GTM messaging to support sales and marketing.
  • Must-have: 4–7 years in product marketing or B2B SaaS/fintech
  • Standout: Cross-functional collaboration across Product, Sales, and Customer Success with a proven track record

Job Description

Responsibilities

  • Own the bridge between what we build and how we sell it, shaping the GTM narrative and arming the sales and marketing teams with the right messaging
  • Ensure product value lands clearly and compellingly, backed by customer insights
  • Turn customer wins into case studies, new product capabilities into crisp sales pitches, and build a library of metrics into market-ready stories
  • Audit, rebuild, and continuously sharpen sales collateral (core deck, one-pagers, battle cards, etc.) to support the sales process
  • Build and maintain a repeatable engine for capturing case studies, testimonials, and success metrics across funnel stages
  • Create processes that align product, sales, marketing, and customer success teams when new product capabilities launch

Requirements

  • A product marketing track record. 4–7 years in product marketing or B2B marketing, ideally at a SaaS or fintech company
  • Ability to write for two very different audiences and translate technical product updates into sales pitches
  • Experience turning customer outcomes into market-ready stories
  • Cross-functional reputation across Product, Sales, and Customer Success with demonstrated collaboration
  • Tech and data fluency to measure impact and present results
  • Comfort with ambiguity and ability to bring order to it
  • Excellent organizational, detail-oriented multitasking and project finish capability
  • Familiarity with HubSpot, Canva, and the Office Suite

Preferred

  • Bonus points if you’ve had financial institutions as an audience
  • Advisory board experience or direct customer advisory experience

Benefits

  • Competitive compensation includes stock options offered to all employees
  • Unlimited Paid Time Off, plus paid holidays, and parental leave
  • Flexible hybrid office/work from home philosophy
  • 401(k) program available with 50% match up to 5%
  • Comprehensive medical, dental and vision insurance coverage with 100% of employee premiums paid for by equipifi and 50% for dependents’ premiums
  • Long-term and Short-term disability, as well as term life insurance coverage with 100% of premiums paid for by equipifi
equipifi logo

equipifi

equipifi is the leading Buy Now, Pay Later (BNPL) platform for financial institutions in the United States. Their white labeled solution is designed to align with consumer purchase habits, payment preferences, and financial goals. The equipifi platform seamlessly integrates with leading banking cores and digital banking platforms to deepen customer engagement, grow market share, increase revenue, and provide a single place to view, accept, and manage BNPL plans on their existing banking app.

Founded in 2021
Scottsdale, Arizona, USA
50 employees