Product Marketing Manager

Omaha, NE (Remote)

$80K/yr – $120K/yrMid Level3+ years expFull time

Posted 6 weeks ago

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Job Summary

Own cross-functional go-to-market for Buildertrend features, aligning product, sales, and customer success to turn product value into pipeline.

  • GTM & Launch: Lead planning, messaging, and enablement for product releases across teams.
  • Content & Adoption: Build materials and campaigns that drive feature adoption and revenue growth.
  • Platform Expertise: Own AI capabilities and competitive positioning to educate internal and external audiences.

Job Description

Responsibilities

  • Lead go-to-market planning and execution for product and feature launches in a specific product area, driving alignment across product, sales, marketing, and customer success.
  • Collaborate cross-functionally with product, sales, marketing, and customer success to bring customer and market insights into launch strategies and messaging.
  • Craft messaging and positioning that translates product capabilities into customer value, highlights what makes Buildertrend different, and translates to pipeline and revenue growth for the sales and CS teams.
  • Build sales enablement tools and content that support productive customer conversations and business growth.
  • Drive feature adoption through content, campaigns, and resources that help customers understand what's new, why it matters to them, and how to get value from it.
  • Become a platform subject matter expert in specific areas of Buildertrend, including our AI-powered capabilities, and help internal and external audiences understand what we're building and why it matters.
  • Develop thought leadership and competitive content that builds Buildertrend's credibility and reflects how deeply we understand the construction industry and where it's going.
  • Embrace using AI as a tool to enhance your work, while remaining open to learning, applying critical thinking, and owning the quality of your final work.

Requirements

  • Bachelor’s degree in Marketing, Business, Communications, or related field.
  • 3+ years of Product Marketing experience in a B2B SaaS company required.
  • Experience launching products or features, and delivering high-quality work in a timely manner.
  • A portfolio of launch work, messaging, sales materials, or other Product Marketing output you can speak to and are proud of.
  • Ability to create clear, differentiated messaging for diverse audiences.
  • Experience building sales enablement content that drives adoption and business results.
  • Excellent communication, presentation and storytelling skills.

Preferred

  • Previous construction tech experience is a plus!

Benefits

  • Exceptional health packages, including medical, dental, and vision coverage, plus life insurance and short- and long-term disability benefits
  • A 401(k) plan with Buildertrend matching contributions to help you plan for the future
  • Generous paid time off, 11 paid holidays, plus personal days to make sure you have time to recharge
  • Parental leave and paid sabbaticals to support you during life’s big moments
  • Wellness program and onsite fitness center to keep you feeling your best
  • Opportunities for hybrid or remote work to give you the flexibility you need
  • Technology reimbursement to help cover costs for the tech you need to do your job from home
  • Free daily lunches when you're at our HQ office, plus monthly events to connect with your team
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Buildertrend

Buildertrend is cutting-edge, cloud-based project management software. With nearly 1 million users across the globe, we empower the construction industry with a better way to build. Our software helps construction professionals build more projects while reducing delays, eliminating communication errors, and increasing customer satisfaction. From Estimating, Scheduling, and Change Order features to Client Communication and Document Management tools, our feature set is here to streamline every aspect of the construction process. As a partner in our customers’ successes, our team provides unmatched support, every step of the way. At Buildertrend, we believe in providing an all-in-one solution to solve real problems, deliver real results, and change the way the world builds.

Founded in 2006
Omaha, Nebraska, USA
769 employees (78 in marketing)