Responsibilities

• Serve as the technical and commercial expert for Balluff's Position Sensor portfolio, including magnetostrictive, magnetic field, and magnetically encoded sensor technologies.
• Develop and execute product marketing strategies that drive portfolio growth and market penetration.
• Conduct competitive analysis, market research, and application assessments to identify opportunities and support business decisions.
• Gather customer and market feedback to influence product roadmaps and future development.
• Partner with sales teams to identify opportunities, remove barriers to adoption, and support strategic customer initiatives.
• Plan and support product launches, marketing campaigns, and sales enablement activities.
• Develop product literature, application guides, customer success stories, videos, presentations, and training materials.
• Deliver product, application, and market training for internal sales teams and channel partners.
• Maintain customer opportunities, activities, and pipeline information within SAP C4C CRM.
• Build collaborative relationships with sales, marketing, engineering, product management, and global teams.

Requirements

• Bachelor's degree in Engineering or a related technical field required.
• 5+ years of product marketing, technical marketing, sales, or application engineering experience within industrial automation.
• Experience with industrial sensor technologies; experience with position sensing technologies preferred.
• Strong understanding of factory automation applications and customer solutions.
• Experience conducting market research, competitive analysis, and product positioning.
• Excellent written, verbal, presentation, and interpersonal communication skills.
• Ability to communicate technical concepts to both technical and non-technical audiences.
• Experience working collaboratively across sales, marketing, engineering, and global teams.
• Proficiency with Microsoft Office and CRM systems; SAP C4C experience is a plus.
• Ability to manage multiple priorities while working independently in a remote environment.

Benefits

• Health, dental, vision, and life insurance
• 401(k) with company match
• Paid time off and holidays
• Opportunities for training, development, and advancement