Responsibilities

• Own the business strategy, product roadmap, and marketing execution for the Controller portfolio
• Define and execute portfolio growth strategies aligned with emerging market opportunities and customer needs.
• Develop business cases, market requirements documents, and long-term investment plans for new product development.
• Manage product lifecycle activities to maximize revenue, profitability, and market share.
• Identify adjacent market opportunities enabled by wide band-gap solutions (GaN), advanced power architectures, battery backup systems, and intelligent power management technologies.
• Engage directly with strategic customers, system architects, and engineering teams to understand future power system requirements.
• Establish trusted relationships with customers across Industrial Automation, Robotics and Humanoid Robotics, Automotive Electronics and Electrification, Aerospace & Defense, Energy Storage Systems, Communications Infrastructure, amongst others
• Translate customer requirements into actionable product definitions and roadmap priorities.
• Support executive-level customer engagements, roadmap reviews, and design-win activities.
• Own revenue, forecasting, design-win pipeline, and growth objectives for assigned product families.

Requirements

• Bachelor's degree in Electrical Engineering or a related technical discipline.
• 10+ years of experience in Product Marketing, Product Management, Business Management, Applications Engineering, Systems Engineering, or related semiconductor industry roles.
• Strong understanding of:
• DC-DC Power Conversion
• Power Management ICs
• Industrial and Automotive Power Solutions
• Demonstrated experience developing product strategies and bringing semiconductor products to market.
• Strong customer engagement and presentation skills with the ability to interface at both engineering and executive levels.
• Proven ability to drive cross-functional teams and influence product direction.

Preferred

• MBA or advanced technical degree.
• Experience working with OEMs, industrial automation companies, automotive customers, aerospace & defense contractors, or robotics system developers.
• Understanding functional safety, reliability, and system-level power architectures.
• Experience with wide band-gap intelligent power management, and advanced control solutions.