Product Marketing Manager, AMER

Responsibilities

• Develop a deep understanding of our customers, needs, competitors and Airwallex’s unique edge to develop our value proposition
• Define, test and refine our global product positioning, messaging and value proposition in collaboration with product, sales and marketing teams
• Plan and drive an effective product launch strategy / plan across sales, marketing, pricing and operations to bring our value proposition to life for new features and products
• Deliver a compelling, end-to-end customer experience across our touch points alongside sales, marketing and operations - website, emails, content, decks and more
• Leverage qualitative and quantitative insights across channels, customers and product to test hypothesis and make data-backed decisions
• Work cross-functionally across our global and regional strategy, product, sales and marketing teams to drive global impact

Requirements

• 7+ years of experience in product marketing, marketing or product strategy function at a fast growing tech company
• Bachelor’s degree or equivalent
• Experience working with regional commercial and marketing teams to launch go-to-market campaigns that grow product adoption and usage
• Strong written and spoken communication skills - you’re able to articulate complex concepts in a simple way
• Self-starter that can identify and prioritize opportunities to focus on - You are willing to roll up sleeves and go deep into the assigned problem
• Track record of collaborating and driving impact across cross-functional teams – You can effectively partner with sales, operations, design, marketing, product and data analytics

Preferred

• Financial Services and/or Financial Technology
• Experience working on global go-to-market campaigns that support SME and/or Enterprise businesses