Product Marketing Lead

San Francisco, CA (On-site)

Salary Not AvailableSenior LevelFull time

Posted 4 months ago

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Job Summary

Drive Listen’s product marketing by shaping positioning, building the PMM function, and arming sales with winning GTM materials.

  • Own GTM playbooks: messaging, decks, battle cards, and talk tracks to win deals.
  • Must-have: cross-functional program management with Sales, CS, Product, and Engineering.
  • Standout: market intelligence feeding roadmap decisions and competitive strategy.

Job Description

Responsibilities

  • Shape positioning and messaging: Refine positioning, messaging, and value proposition across segments and use cases. Translate product capabilities into clear, compelling narratives that resonate with target buyers and help us stand out.
  • Build the PMM function and processes: Help establish the product marketing function at Listen, including launch processes, enablement workflows, messaging governance, and strong cross-functional operating rhythms.
  • Arm sales to win: Create and evolve pitch decks, battle cards, demo narratives, talk tracks, and objection-handling materials to help Sales and CS win and expand accounts.
  • Partner cross-functionally: Work closely with Sales, CS, Product, Engineering, and the Head of Marketing to ensure GTM efforts are coordinated.
  • Market intelligence: Track competitive landscape, conduct win/loss analysis, and gather customer feedback to inform product roadmap and GTM strategy.

Preferred

  • Deep expertise in B2B SaaS product marketing, ideally with understanding of product, design, or research personas preferred.

Benefits

  • Competitive Compensation: We’re backed by world-class investors, including Sequoia Capital, Conviction, AI Grant, and Pear VC, and offer competitive compensation packages with meaningful equity ownership.
  • Benefits that Support You: Comprehensive healthcare and dental coverage, flexible time off to recharge, and an environment that values balance and trust.
Listen Labs logo

Listen Labs

Listen is an autonomous market researcher that makes research simple and fast. Share your business question, and our AI handles everything - designing the interviews, finding the right participants, and analyzing responses. Whether you're testing products or exploring new markets, Listen is a skilled researcher that works 24/7, delivering insights in hours instead of weeks. Listen is trusted by Google, Microsoft, SKIMS, Nestlé and hundreds of enterprises to unlock customer understanding at scale.

Founded in 2023
San Francisco, California, USA
33 employees (8 in marketing)

Traffic Signals

Monthly Visitors
340.3K
Traffic Source Mix
Search
19.6%
Direct
63%
Referral
13.2%
Social
3.4%
Paid
0.8%

Headcount Trend

Current headcount: ~33

Marketing Team

Marketing Team Size
7 (21% of company)

Funding

Total Funding
$27M
Last Raise
$27M
Series A, 7 months ago

Funding History

  • Apr 2025
    Series A • $27M
  • Apr 2025
    Seed Round
  • Jan 2024
    Seed Round