Product Marketer

Seattle, WA (Remote)

$75K/yr – $95K/yrMid Level

Posted 4 days ago

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Job Summary

Owns sales enablement and competitive intelligence, driving launch readiness, asset quality, and cadence for updates, with cross-functional collaboration across Product, Sales, and Marketing.

  • Own sales enablement execution and competitive intelligence operations
  • Lead cross-functional launch readiness and track adoption

Job Description

Responsibilities

  • Own sales enablement execution: build and maintain battlecards, messaging guides, objection-handling docs, and deal-support materials aligned to our buyer personas — when Sales asks “do we have something for X,” the answer is yes, or done within days.
  • Own competitive intelligence operations: track competitor moves, pricing changes, and positioning shifts, and keep competitive assets current on a regular cadence, briefing Sales when something material changes.
  • Support product launches: execute launch-readiness materials (FAQs, one-pagers, internal briefs, sales talk tracks) for monthly new modules and releases, working cross-functionally with Product, Sales, and Customer Marketing.
  • Track what’s working: monitor usage and adoption of enablement materials and flag what’s not landing with Sales or the market.
  • Maintain brand consistency: keep all materials aligned with brand voice and messaging standards.

Requirements

  • 2–5 years of product marketing, sales enablement, or competitive intelligence experience in SaaS.
  • Demonstrated experience building a sales enablement asset (battlecard, one-pager, objection guide, or similar) and evidence of how you knew it worked.
  • Strong written communication — able to turn technical product detail into buyer-facing value language.
  • Comfort executing against an established framework at speed, and juggling sales requests, competitive updates, and launch deadlines simultaneously.
  • Cross-functional instinct — works well with Product, Sales, and Customer Marketing without needing heavy oversight.

Preferred

  • Experience in healthcare, healthcare IT, or a regulated industry — behavioral health, healthcare SaaS, or EHR/PM software is ideal.
  • Comfortable operating with ambiguity and limited structure in a growing, resource-lean environment.
  • Active, hands-on use of AI tools in day-to-day competitive intelligence or enablement workflows.
  • Bachelor’s degree in marketing, business, or a related field — or equivalent demonstrated experience.

Benefits

  • Competitive compensation package, including 100% employer-paid medical, dental, vision premiums and HSA contributions
  • Generous paid time off and paid sick leave policy
  • Bonus plans
  • 401k Match
  • The chance to drive an important industry forward through next-generation technology
  • Ability to work remotely with a strong internet connection

Marketing Team

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