Responsibilities

• Own Ashby's overarching company and brand narrative.
• Deeply understand what Ashby is building, why it matters, and what makes it meaningfully different, then connecting the dots and translating that clarity into messages that different audiences can engage with productively.
• Own the messaging framework that serves as the foundation for the business and flexes across audiences and segments.
• Your work will manifest across every surface – from the headline on a billboard in San Francisco to the copy at a conference booth to the stories the sales team tells on the phone.
• This is a senior, high-visibility role that works closely with our CEO, Benji, and sits at the center of how Ashby tells its story to the world.
• You'll own our biggest annual narrative moment - the Ashby One Keynote - in addition to shaping the company narrative day to day.
• You'll also go deep on narrative for our startup and lower mid-market segments, working closely with our Enterprise PMM to make sure the overarching story stays coherent as it flexes across segments.
• This role starts as an individual contributor. Over your first few quarters, you'll focus on building and advancing the foundational work - the narrative, the frameworks, the keynote process - before growing and hiring a team underneath you.

Requirements

• Open to a variety of backgrounds, including:
• - Product Marketing
• - Brand or Corporate Marketing
• - Content or Communications leadership
• Are a confident, senior narrative thinker who can work directly with a CEO on high-stakes storytelling
• Thrive at the intersection of company vision, market dynamics, and enablement.
• Want to build and eventually lead a team, but are excited to do deep IC work first to earn that scope.
• Can hold a coherent narrative across wildly different audiences from a first-time founder to an Enterprise RecOps leader.
• Are extremely curious – e.g. you geek out over industry news, what it means for a company’s narrative, and are excited to be opinionated on the implications for the company and weave it into the stories we tell to all of our audiences.

Benefits

• You’ll get the time to do things the right way; we put a lot of emphasis on high quality work and avoid quick hacks as much as possible.
• Competitive compensation is offered.
• 10-year exercise window for stock options. You shouldn’t feel pressure to purchase stock options if you leave Ashby —do it when you feel financially comfortable.
• Unlimited PTO with four weeks is recommended per year. Expect “Vacation?” in our one-on-one agenda until you start taking it 😅
• Twelve weeks of fully paid family leave in the US. We plan to expand this to employees in other countries as situations arise.
• Generous equipment, software, and office furniture budget. Get what you need to be happy and productive!
• $100/month education budget with more expensive items (like conferences) covered with manager approval.