Responsibilities

• In your role as Sr Marketing Specialist , you will provide sales teams with effective technical and promotional support to contribute to sales goals.
• You will contribute to the development, elaboration and monitoring of the execution of the marketing plan in the US in line with the global marketing strategy and the results and profitability objectives of the division.
• In your market development activities, you will work with Key Opinion Leaders (KOLs), and scientific societies to collect feedback on our products , therapies , services, and all engagement activities to ensure we are always keeping up with the needs of our customers.
• You will report to the Sr. Manager for the US Downstream Marketing Team and work closely with the US field team including all levels of management.
• You will be come a subject matter expert (SME) for the US Aortic Market including customer needs, competitive dynamics , Medtronic Aortic portfolio positioning and messaging , targeting, segmentation, tracking and measuring impact, and effective engagement strategies. You will act directly or indirectly with all the major customers in the US market: Vascular Surgeons, Interventionalists, Providers, Purchasers, and Payers.
• You will be responsible to implement and track the actions defined in the marketing plan . You will be a part of a team of regional US marketers that work closely with the global marketing team and all functions and levels of leadership across the business.
• Cross-functional working with different internal stakeholders to drive team planning and promotional activities
• Work closely with the Global Marketing Team , US Area Directors, District Managers, Field Sales, and Clinicals to manage and direct resources to maximize business results through a solid product and service offering via traditional and digital channels.
• Support the Sales Team with field rides, case observations, and customer visits. This role will be in front of customers in the field often .

Requirements

• 7+ years of medical device marketing , or related customer-facing experience ( e.g. sales, clinical, medical science, training & education) 5 yeras with an advanced degree
• Strong written and oral communication
• Bachelor ’s degree in marketing or medical device related discipline ( e.g. business, marketing, communications, biomedical engineering, biochemistry)
• Good understanding of the US healthcare system
• Experience with physician engagement activities and events
• Experience with digital product marketing campaigns

Preferred

• MBA
• Understanding of aortic disease , therapies , and products
• Experience in US medical device therapy and market development
• Experience being in a cath lab or operating suite (even if just as observer)
• Proven strategic thinking and business acumen

Benefits

• Medtronic offers a competitive Salary and flexible Benefits Package
• The following benefits and additional compensation are available to those regular employees who work 20+ hours per week: Health, Dental and vision insurance , Health Savings Account , Healthcare Flexible Spending Account , Life insurance, Long-term disability leave , Dependent daycare spending account , Tuition assistance/reimbursement , and Simple Steps (global well-being program).
• The following benefits and additional compensation are available to all regular employees: Incentive plans, 401(k) plan plus employer contribution and match , Short-term disability , Paid time off , Paid holidays , Employee Stock Purchase Plan , Employee Assistance Program , Non-qualified Retirement Plan Supplement (subject to IRS earning minimums) , and Capital Accumulation Plan (available to Vice Presidents and above, or subject to IRS earning minimums).