Responsibilities

• leads how Databricks plans and scales integrated marketing campaigns across the organization.
• defines the campaign framework and strategic guidance, and enables marketers to execute consistently.
• uniting cross-functional stakeholders to develop and execute biannual, strategic, and integrated marketing plans across Demand Generation, Field Marketing, Corporate Events, Partner Marketing, and Industry.
• act as a central hub across various go-to-market teams—ensuring we align with the company's overarching priorities and deliver measurable growth.
• translates the campaign strategy into a business requirements documentation (BRD) that the Campaign Operations team can leverage when developing scalable processes, workflows, data fields, and operating capabilities.
• Evolve planning processes to support more agile integrated campaign planning, clear feedback loops, and greater visibility into campaign readiness and performance.

Requirements

• 7+ years of professional experience, including 5+ years in demand generation marketing within a high-growth company.
• Strong executive presence and communication skills with the ability to work with senior leadership to debate, drive decisions, and define clear expectations across the organization.
• Experience developing, executing, and measuring integrated campaigns end-to-end, with the ability to connect strategy, audience, investment, activation, and performance.
• Proven ability to build operational frameworks, planning processes, templates, and feedback loops that drive consistent execution across a complex marketing organization.
• Demonstrated experience managing campaign investments and using performance analysis to guide prioritization, resource allocation, and business decisions.
• Strong communication and stakeholder management skills, with the ability to influence cross-functional partners and senior leaders toward alignment and action.
• Ability to prioritize and deliver in a dynamic, fast-paced environment while managing competing priorities and adapting to changing business needs.
• Growth mindset and openness to fresh thinking, new ideas, and opportunities to improve how integrated campaigns are planned and delivered.

Benefits

• Benefits At Databricks, we strive to provide comprehensive benefits and perks that meet the needs of all of our employees.