PPC/SEO Specialist

Tamarac, FL (Hybrid)

Salary Not AvailableMid LevelFull time

Posted 2 months ago

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Job Summary

Drive and optimize cross-channel PPC and SEO efforts for a small agency, owning campaigns, audits, and reporting to move client results.

  • Own hands-on Google Ads campaigns (search, local, call-only) and monitor performance.
  • Lead keyword research, on-page and technical SEO, and backlink strategies.
  • Collaborate with content and web teams to execute monthly client strategies.

Job Description

Responsibilities

  • Managing and optimizing Google Ads campaigns (search, local, call-only)
  • Conducting keyword research and on-page SEO optimization
  • Running technical SEO audits and identifying priority fixes
  • Managing and optimizing Google Business Profiles
  • Building and monitoring citation and backlink strategies
  • Pulling and interpreting data from Google Search Console, Google Analytics, and Google Ads
  • Collaborating with our content and web teams to execute monthly strategies across client accounts
  • Monitoring campaign performance and flagging issues before clients do

Requirements

  • Hands-on experience running Google Ads campaigns, not just reading about them
  • Working knowledge of SEO fundamentals: on-page, technical, local, and link building
  • Comfortable in Google Search Console, Google Analytics, and Google Ads
  • Comfortable working with tools like BrightLocal, Looker, Google Ads, and Google Search Console; we also use in-house built reporting tools so an aptitude for learning new platforms matters more than knowing any specific one
  • Detail-oriented and you notice when something's off before anyone tells you
  • Can communicate clearly with both teammates and clients
  • Self-starter who doesn't need to be micromanaged

Preferred

  • Local SEO experience is a strong plus
  • A degree in marketing or a related field is nice, but real-world results matter more

Benefits

  • Medical, dental, and vision insurance (100% company-paid)
  • Simple IRA with company matching up to 3%
  • Hybrid work flexibility
  • A real seat at the table in a small team where your work actually moves the needle
Connectica LLC logo

Connectica LLC

Based in the vibrant heart of South Florida, Connectica Inc stands at the forefront of digital innovation, offering a suite of services that blend creativity with cutting-edge technology. Our passionate team excels in elevating brands through expert Search Engine Optimization (SEO), ensuring visibility and engagement both locally and globally. With a rich heritage that began in South Africa in 1993 and expanded to the U.S.A in 2003, we bring a wealth of experience and a unique international perspective to every project. From crafting bespoke website designs that captivate and convert, to producing compelling video content and managing dynamic social media campaigns, Connectica is your partner in navigating the digital landscape and achieving unparalleled growth.

Founded in 1993
Fort Lauderdale, Florida, USA
17 employees (13 in marketing)

Traffic Signals

Monthly Visitors
2.2K
Traffic Source Mix
Search
53.1%
Direct
30.7%
Referral
9.5%
Social
4.9%
Paid
1.3%

Headcount Trend

Current headcount: ~18

Marketing Team

Marketing Team Size
13 (76% of company)
Median Career Experience
11.5 years
Median Tenure
5.1 years