Personal Lines -Marketing Director

USA (On-site)

$130K/yr – $145K/yrDirector/Executive3+ years expFull time

Posted 3 weeks ago

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Job Summary

Own multi-state agency marketing leadership, aligning regional plans with profitability, agency growth, and partner relationships while coordinating with underwriting and cross-team support to drive retention and performance.

  • Direct regional marketing plans to drive growth, profitability, and cost control.
  • Build and manage agency partnerships for long term profitability and expansion.
  • Collaborate with underwriting and internal teams to resolve agency issues and elevate performance.

Job Description

Responsibilities

  • Direct regional marketing plans to drive NB growth, profitability, and expense control.
  • Develop agency relationships to sustain profitability and long term growth.
  • Review territory to drive new profitable business and identify underperforming agencies.
  • Understand and leverage agency opportunities, needs and performance objectives.
  • Assist in training and marketing support of new agents or customer support staff.
  • Collaborate with underwriting to address agency profitability, retention and personnel matters.
  • Develop working relationships with other CIC associates to enhance personal lines servicing.
  • Assume accountability for all agency management aspects including training, reviews and new business assessment plans.
  • Overnight and extensive road travel will be required.
  • Territory encompasses D.C., DE, MD & VA.

Requirements

  • Bachelor's degree or three or more years of Personal Lines Insurance experience, preferably with high net worth marketing or underwriting.

Preferred

  • Whether you have experience from another carrier or you’re new to the insurance industry.
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The Cincinnati Insurance Companies

4.0 Glassdoor

The Cincinnati Insurance Company, operating since 1950, stands among the nation's top 25 property casualty insurer groups based on net written premiums. The group markets business, home and auto insurance products through a select group of independent insurance agencies in 46 states and the District of Columbia. The Cincinnati Life Insurance Company subsidiary actively markets life and disability income insurance and annuities in all states except New York. •Empowered field representatives work from their homes in the same communities as those agents and the policyholders we serve. •Field representatives provide local services including marketing support, claims service with a human touch, loss control advice and boiler inspections. •Associates at our Fairfield, Ohio, headquarters support these field representatives with managerial, administrative, underwriting and technical expertise. Other available careers include finance, technology, law, human resources and customer service. Like us on Facebook at: http://www.facebook.com/CincinnatiInsurancePlease refer to our Social Media Terms of Use for additional guidelines. https://www.cinfin.com/terms-conditions#SocialMedia

Founded in 1950
Fairfield, Ohio, USA
4.8K employees (134 in marketing)
84% recommend to a friend
90% CEO approval

Traffic Signals

Monthly Visitors
309.8K
Monthly Google Ads Budget
$334.6K
Traffic Source Mix
Search
27.4%
Direct
68.6%
Referral
3%
Social
0.2%
Paid
0.7%

Headcount Trend

Current headcount: ~4.8K

Marketing Team

Marketing Team Size
103 (2% of company)
Marketing Roles Posted (Last 30 Days)
1

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