Performance Marketing Specialist (Remote - USA)

USA (Remote)

$75K/yr – $90K/yrMid Level3+ years exp

Posted 2 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the end to end campaign engine for a B2B marketing program, coordinating demand gen, content, paid media support, and analytics from planning to reporting.

Demand Generation & Campaign Execution: Launch email, social, digital and event programs with HubSpot automation and landing pages.
Content Development: Create messaging and assets with SMEs, align with brand, and repurpose across channels.
Performance Marketing & Analytics: Track paid campaigns, run A/B tests, and translate data into improvements.

Job Description

Responsibilities

Demand Generation & Campaign Execution
Build and launch email, social, digital, and event-based campaigns.
Support lead generation initiatives across target industries and regions.
Create and manage campaign workflows, landing pages, forms, and automation within HubSpot.
Coordinate campaign execution from planning through reporting.

Content Development & Copywriting

Write marketing emails, landing pages, social media posts, webinar promotions, and campaign assets.
Collaborate with subject matter experts to create compelling content.
Ensure messaging aligns with brand standards and business objectives.
Support content repurposing across channels.

Performance Marketing Support

Assist in managing paid search, paid social, and retargeting campaigns.
Monitor campaign performance and recommend optimizations.
Support A/B testing of email messaging, calls-to-action, and landing pages.
Analyze campaign data to improve engagement and conversion rates.

Marketing Analytics & Reporting

Track KPIs across campaigns and channels.
Build reports and dashboards in HubSpot and Google Analytics.
Monitor lead generation, conversion rates, and campaign effectiveness.
Identify opportunities for performance improvement.

Marketing Operations & Coordination

Maintain campaign calendars and project plans.
Coordinate vendors, creative assets, and production timelines.
Manage marketing databases and ensure CRM accuracy.
Support webinar and event execution.

4M Building Solutions

WHAT WE DO: Property and Facilities Managers turn to 4M for a commercial cleaning partner that delivers a proven process, customized solutions and professional cleaning crews with low turnover and complaint-free serviceWHAT MAKES 4M UNIQUE: Over 45 years of experience with a commitment to innovation, a customer-centric approach, and boasting one of the industry's lowest team member turnover rates (65-70% lower than the industry average.)PROBLEMS 4M SOLVES FOR PROPERTY / FACILITY MANAGERS:🔄 Staffing Issues / High Turnover with Cleaning Crews🚫 Lack of Process / Frustration With “One Size Fits All” Approach❗Increasing Cleaning Complaints / Work Not Being Done / etc.WHO WE ARE: With more than 6,900 team members across 27 states servicing over 215 million square feet daily, we deliver tailored janitorial, commercial cleaning, and disinfection services.OUR CLIENTS INCLUDE:✈️ FedEx💻 IBM🎓 Webster University💳 VISAWHAT OUR CLIENTS EXPERIENCE:🔧 Proactive Quality Control + Continuous Service Improvement via “Boots on the Ground” Infrastructure & Supervision🌐 One Source for Cleaning Needs + Flexibility to Customize Solutions to Meet Your Unique Challenges / Situations📞 Peace of Mind / Continuity / Clear Communications🚫 No More Cleaning Complaints SERVICES WE PROVIDE:🧽 Janitorial & Cleaning🦠 Disinfection🏥 Specialized Healthcare Services🏗 Construction Clean-up🔧 Special Services🧴 Consumable Supplies🧺Senior Living Housekeeping and LaundryWHO WE WORK WITH: 🏢 Corporate Sectors🔩 Industrial Facilities🚚 Logistics Centers🎓 Educational Institutions🏥 Healthcare Facilities👴 Senior Living CentersOUR ASSOCIATIONS:🏢 Building Service Contractors Association International (BSCAI)🏫 Building Owners and Managers Association International (BOMA)🌐 International Facility Management Association (IFMA)🏠 Institute of Real Estate Management (IREM)🧹 The Worldwide Cleaning Industry Association (ISSA)🤝 National Service

Founded in 1978

St Louis, Missouri, USA

780 employees

www.4-m.com