Responsibilities

• Build and launch email, social, digital, and event-based campaigns.
• Support lead generation initiatives across target industries and regions.
• Create and manage campaign workflows, landing pages, forms, and automation within HubSpot.
• Coordinate campaign execution from planning through reporting.
• Write marketing emails, landing pages, social media posts, webinar promotions, and campaign assets.
• Collaborate with subject matter experts to create compelling content.
• Ensure messaging aligns with brand standards and business objectives.
• Support content repurposing across channels.
• Assist in managing paid search, paid social, and retargeting campaigns.
• Monitor campaign performance and recommend optimizations.
• Support A/B testing of email messaging, calls-to-action, and landing pages.
• Analyze campaign data to improve engagement and conversion rates.
• Track KPIs across campaigns and channels.
• Build reports and dashboards in HubSpot and Google Analytics.
• Monitor lead generation, conversion rates, and campaign effectiveness.
• Identify opportunities for performance improvement.
• Maintain campaign calendars and project plans.
• Coordinate vendors, creative assets, and production timelines.
• Manage marketing databases and ensure CRM accuracy.
• Support webinar and event execution.

Requirements

• 3–5 years of B2B marketing experience.
• Experience executing integrated marketing campaigns.
• Hands-on experience with email marketing, marketing automation, and content creation.
• Experience writing marketing copy and managing digital campaigns.
• HubSpot (strongly preferred)
• Google Analytics
• LinkedIn Campaign Manager
• Google Ads (preferred)
• Adobe Creative Suite or Canva
• Copywriting and content development
• Marketing reporting and analytics
• Project management

Preferred

• Google Ads (preferred)
• Adobe Creative Suite or Canva

Benefits

• Fully remote work environment.
• Opportunity to help build and shape a growing marketing organization.
• High visibility and direct collaboration with marketing leadership.
• Exposure to strategic initiatives across demand generation, brand, content, digital marketing, and sales enablement.
• Opportunity for professional growth in a fast-paced, results-driven organization.