Performance Marketing Specialist at FareHarbor | Denver, CO | $66K/yr – $99K/yr

FareHarbor

Performance Marketing Specialist

Denver, CO (Hybrid)

$66K/yr – $99K/yrMid Level3+ years expFull time

Posted 2 months ago

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Job Summary

Own and optimize client search marketing campaigns across Google, Meta, and Bing to drive targeted traffic, improve ROI, and deliver data-driven insights.

Campaign Management & Optimization: Lead end-to-end management of paid search and display campaigns to meet client ROI targets.
Data-Driven Reporting: Build dashboards and advanced reports by pulling data from PostgreSQL to surface actionable insights.

Job Description

Own and optimize client search marketing campaigns across Google, Meta, and Bing to drive targeted traffic, improve ROI, and deliver data-driven insights.

Campaign Management & Optimization: Manage performance marketing campaigns for a portfolio of clients, focusing on direct advertising initiatives.
Campaign Performance & Analytics: Track, report, and analyze website analytics and PPC initiatives and campaigns.
Optimization & ROI: Optimize ad copy, landing pages, and overall campaign performance to maximize client ROI.
Planning & Execution: Assist in the planning, strategy, execution, and optimization of paid search and display advertising campaigns on platforms such as Google Ads, Meta Ads and Bing Ads.
Performance Monitoring: Monitor and analyze campaign performance data, making adjustments to improve ROI and achieve client goals.
Keyword & Creative: Conduct keyword research and create compelling ad copy to drive targeted traffic.
Collaboration & Reporting: Work closely with senior team members to align search marketing strategies with overall client objectives.

FareHarbor

3.7 Glassdoor

At FareHarbor, our mission is to make experiences better for everyone. Founded in 2013 in Hawaii and acquired by Booking Holdings in 2018, FareHarbor creates powerful tools that enable our clients (think boat rentals, museums, food tours, events and more!) to operate and grow.With over 20,000 clients across 90+ countries—we’re the largest in our industry and shaping the future of travel, together. We're always seeking bright new talent to join the FareHarbor family (that's your cue)! Find out more at: https://fareharbor.com/jobs/

Founded in 2013

Amsterdam, North Holland, NLD

927 employees (56 in marketing)

fareharbor.com

62% recommend to a friend

51% CEO approval