Performance Marketing Manager

New York, USA (On-site)

$90K/yr – $110K/yrMid Level4+ years expFull time

Posted 4 months ago

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Job Summary

Drive profitable digital advertising for a furniture brand across Meta and Google, owning campaigns end-to-end.

  • Own budgets, pacing, and performance tracking (ROAS, CAC, CPA).
  • Must-have: 4–7+ years hands-on Meta and Google Ads experience.
  • Standout: E-commerce or product-driven brand experience with fast decision-making.

Job Description

Responsibilities

  • Build, manage, and optimize campaigns across Meta and Google
  • Own budgets, pacing, and performance (ROAS, CAC, CPA)
  • Launch and optimize prospecting and retargeting campaigns
  • A/B test creatives, audiences, and messaging
  • Brief creative resources based on performance insights
  • Track and report weekly and monthly results with clear takeaways
  • Maintain Meta Business Manager, Google Ads, GA4, and tracking

Requirements

  • 4–7+ years hands-on Meta and Google Ads experience
  • Proven ability to scale ad spend profitably
  • Strong analytical and reporting skills
  • Experience with e-commerce or product-driven brands
  • Comfortable owning performance and making fast decisions

    Benefits

    • Health, dental, vision insurance
    • Life insurance
    • Parental leave
    • Paid time off
    • 401K match
    • Yearly personal financial planning session with Morgan Stanley
    • Furniture discounts
    • Stocked pantry
    TOV Furniture logo

    TOV Furniture

    TOV FURNITURE – DIFFERENT BY DESIGNBeautiful Furnishings For A Beautiful Life – Without Breaking The Bank.From the very beginning, our vision was to create a different kind of furniture company. TOV is led by industry veterans with unique insights gleaned from nearly two decades of experience working in every phase of the business; design to manufacturing, dealers to consumers. In an established industry where change comes slowly, if it comes at all, we couldn’t wait. It was time to lead.We don’t look for the future in the rear-view mirror. The furniture industry is one of the very oldest, and as is often the case, what made sense back in the day may not make sense today. We’ve committed to being more responsive to customer needs, and not tied to systems that are no longer efficient, add value or put customers first. TOV’s better customer experience blends innovation and technology with old school best business practices.We know today’s customer is looking for much more. They demand a combination of style and affordable value. To give them that, the TOV Design Team is turned loose to go beyond what’s always been done and re-imagine the possibilities. The results are stunning. Our bold, cutting-edge designs are not only in-step with latest fashions, but set new fashion trends as we strive for the perfect balance between style, comfort, quality, and price.

    Founded in 2013
    Cedarhurst, New York, USA
    55 employees (9 in marketing)

    Traffic Signals

    Monthly Visitors
    108.4K
    Monthly Google Ads Budget
    $4.6K
    Traffic Source Mix
    Search
    27.9%
    Direct
    63.1%
    Referral
    3.8%
    Social
    3.7%
    Paid
    1.3%

    Headcount Trend

    Current headcount: ~55

    Marketing Team

    Marketing Team Size
    5 (9% of company)
    Marketing Roles Posted (Last 30 Days)
    1