Performance Marketing Manager (Native Advertising)

USA (Remote)

$100K/yr – $140K/yrMid Level3+ years expSalaried Ft

Posted 4 months ago

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Job Summary

Own scaling profitable native campaigns and testing frameworks across networks, driving margin and lead quality.

  • Must-have: 3–7 years running native campaigns with hands-on Taboola/Outbrain/Revcontent/MGID experience.
  • Standout: Track record of scaling high-value verticals (insurance/finance) and improving ROIs.

Job Description

Responsibilities

  • Scaling profitable traffic across native networks
  • Managing publisher relationships and traffic sources
  • Driving improvements in RPC, CPA, margin, and lead quality
  • Identifying profitable creative angles and scaling winners
  • Managing large-scale testing frameworks across headlines, images, advertorials, and landing pages
  • This is a business ownership role , not just campaign management.
  • Native advertising requires constant iteration across:
  • You will continuously analyze performance data to identify where margin is won or lost and implement improvements.
  • AI-Enabled Analysis

Requirements

  • 3–7 years running native advertising campaigns
  • Deep hands-on experience with Taboola, Outbrain, Revcontent, or MGID
  • A track record of scaling campaigns in lead generation, insurance, finance, or other high-value verticals
  • Strong analytical ability to diagnose performance changes quickly
  • A systems mindset — you build repeatable processes that scale
  • Curiosity and a habit of questioning assumptions
  • Comfort using AI tools to accelerate research, analysis, and execution

Benefits

  • Competitive salary + performance-based bonus
  • Health, dental, and vision benefits
  • 401(k) with company match
  • Fully Remote Role – flexible location with virtual team collaboration
  • Entrepreneurial culture with direct impact on company growth
  • Opportunities to lead and scale campaigns in multi-million-dollar verticals
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MyPlanAdvocate

2.4 Glassdoor

At MyPlanAdvocate, we believe that choosing the right Medicare plan shouldn’t be confusing or overwhelming. That’s why we’re dedicated to guiding beneficiaries toward coverage that truly fits their needs—clearly, personally, and at no cost to them.Our nationally licensed and certified agents provide one-on-one, unbiased support to help people navigate their Medicare options with confidence. But we don’t stop there. We're in it for the long haul, offering annual benefits check-ups and ongoing assistance to ensure our clients stay on the best plan year after year.We’re a fast-growing team that values integrity, compassion, and impact. If you're passionate about helping others, love using the latest AI technology throughout your workflows, thrive in a people-first culture, and want to make a real difference in healthcare access, we’d love to hear from you.Join us in making Medicare easier, more personal, and more empowering—one member at a time.

Founded in 2021
Salt Lake City, Utah, USA
107 employees (2 in marketing)
31% recommend to a friend

Traffic Signals

Monthly Visitors
9.4K
Traffic Source Mix
Search
23.1%
Direct
28.3%
Referral
3.4%
Social
10.4%
Paid
0.7%

Headcount Trend

Current headcount: ~107

Marketing Team

Marketing Team Size
2 (2% of company)