Create ad plans in standardized templates for client approval, based on information provided by the Performance Marketing & Content Teams.

Build paid search, paid social media and programmatic campaigns across platforms including Google Ads, Meta, LinkedIn, StackAdapt and other advertising channels.

Implement campaign settings, audiences, budgets, tracking and creative based on approved ad plans.

Perform quality assurance checks before and after campaigns launch to ensure accuracy.

Monitor active campaigns for delivery, pacing and platform issues.

Complete daily, weekly and monthly ad account checks.

Assist with budget pacing and spend tracking across client campaigns.

Support billing reconciliation and platform invoicing, as needed.

Troubleshoot basic campaign and tracking issues, escalating when appropriate.

Gather and compile performance data for all performance marketing clients via reporting tools (Agency Analytics, Meta, Google, Bing, etc.).

Requirements

Bachelor’s degree in advertising, marketing, communications or related field (or currently pursuing/recent graduate).

Demonstrated experience or ability to quickly learn digital reporting tools and advertising platforms, including Agency Analytics, Meta, Google, etc.

Basic understanding of digital marketing concepts, including paid search, paid social and campaign performance metrics.

Excellent written and verbal communication skills, with a high level of attention to detail for formatting and accuracy.

Ability to conduct thorough research, accurately summarize complex information and cite sources when compiling reports or trend documentation.

Ability to work independently and as a part of a team.

Strong organizational skills and the proven ability to manage multiple tasks and deadlines simultaneously.

Strong critical thinking skills with a proactive approach to identifying and solving routine challenges.

Interest in learning about performance marketing and analytics.

Open to giving and receiving constructive feedback.

Preferred

Prior experience or internships in advertising, communications or marketing agency setting.

Experience with Canva.

Familiarity with Google Ads, Meta Ads Manager or other digital advertising platforms.

Experience or coursework related to digital advertising.

Certifications in Google Ads, Meta Blueprint, Google Analytics or other digital marketing tools.