Responsibilities

• Mid-funnel Activation & CM360/DV360 execution: deploy placements, ads, and creative assets across channels.
• Asset Collaboration: coordinate asset delivery with Brand/Creative and test new formats to drive performance.
• Channel Testing: explore mid-funnel channels (TikTok, Meta, YouTube on TV) to expand reach and efficiency.
• Audience Targeting: develop and test new audience strategies to improve traffic relevance and quality.
• Measurement Support: contribute to CM360, attribution systems, and MMM inputs to monitor channel effectiveness.
• Performance Monitoring: track daily campaigns and targeting to ensure results meet quality standards.
• Budget & Billing: reconcile budgets, invoicing, and billing trackers for all activity.
• Dashboards & Insights: maintain core performance dashboards and conduct deep-dive analyses to inform actions.
• Reporting: communicate results and key insights to stakeholders and senior leadership.

Requirements

• 2+ years of professional experience with a background in strategy consulting, finance or marketing/product analytics
• Familiarity with major ad technology and trafficking tools (Campaign Manager 360, DV360, Google Ads) preferred.
• Bachelor’s degree in an analytical or social science major (e.g., math, statistics, economics, marketing) preferred.
• Data-oriented thinker with excellent strategic, problem-solving, and critical thinking capabilities
• Exceptionally detail-oriented: You take pride in data accuracy and checking your work.
• Strong analytical mindset: You are comfortable working with numbers and translating data into clear takeaways.
• Proficiency in Microsoft Excel (pivots, vlookups) and PowerPoint is required; exposure to SQL or BI tools (Looker, Tableau) is a plus.
• Excellent verbal and written communication skills with the ability to work effectively within a cross-functional team environment.
• Eager to learn, ask questions, and take initiative on operational tasks.

Preferred

• Exposure to SQL or business intelligence tools (Looker, Tableau)
• Experience with video-based channels
• Familiarity with ad technology and trafficking tools beyond CM360/DV360

Benefits

• Best-in-class benefits and compensation, including equity for all employees
• Career development and corporate giving programs
• Employee resource groups (ERGs) and communities
• Flexible hybrid model
• Robust time off policies
• Daily free lunch
• New car discount
• Meditation and fitness apps
• Commuting cost coverage
• Supporting work-life balance and individual well-being