Partner Marketing Manager

USA (Remote)

Salary Not AvailableSenior Level10+ years exp

Posted 2 months ago

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Job Summary

Own partner led demand and pipeline by coordinating joint GTM with AWS and other partners, driving co-marketing through events, content, and campaigns, and proving impact with partner sourced pipeline.

  • Own partner GTM strategy and KPI tracking with alliance leaders to hit pipeline targets.
  • Lead integrated partner campaigns across events, digital, and content with Content and Performance teams.
  • Develop joint value props and co branded assets to enable partner driven selling and MDF programs.

Job Description

Responsibilities

  • Define and execute the partner go-to-market strategy with strategic partners aligned to pipeline and revenue targets.
  • Plan and run integrated partner campaigns across events, digital, and content channels with the Content and Performance teams.
  • Serve as the primary marketing contact for partner stakeholders, ensuring alignment on go-to-market priorities and execution.
  • Identify solution areas for co-marketing and enable partner-driven selling through co-marketing messaging and sales materials.
  • Support account-based and opportunity-based marketing that includes partner plays and collaborates closely with partner sales teams.
  • Develop joint value propositions and co-branded content with the Content team.
  • Manage MDF requests and partner with alliance leads for participation in co-investment programs.
  • Establish KPIs and track partner-sourced and influenced pipeline performance.
  • Report on program effectiveness, investment efficiency, and partner engagement to leadership.
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Modus Create

Modus Create is a digital product engineering partner for forward-thinking businesses. Our global teams work side-by-side with clients to design, build, and scale custom solutions that achieve real results and lasting change.

Founded in 2011
Reston, Virginia, USA
271 employees (20 in marketing)