Responsibilities

• The Social Media Lead is responsible for growing a16z crypto’s social channels, including engaging key communities across different audiences relevant to our industry. They will work closely with the crypto marketing team to (1) adapt and distribute existing content pieces into social media posts; and (2) help create content native to social media: clips, content campaigns, and more. This spans everything from social media for external podcast appearances/media interviews to investment announcements; to events and major industry conferences; to editorial content; to special projects, campaigns, and more.
• This person will also advise the broader a16z crypto team (from investing to operations) — as well as our portfolio companies — in social media strategy and profile building.

Requirements

• Excellent communicator — whether through text, multimedia, design, or memes
• Hands-on experience owning or driving social media for a high-visibility or high-growth brand — past experience embedded in a content operation is especially welcome
• Proven ability to adapt style and voice across different formats, platforms, and audiences — able to be playful, thoughtful, smart, accessible, direct… all while striking the right tone (not corporate, not cringe)
• Experience with X, LinkedIn, Instagram, etc. required — and optionally, with crypto-native or alt social media tools and video (YouTube or TikTok)
• Strong command of data — from implementing and using various analytics tools, to regularly interpreting and reporting insights
• Ability to meet multi-threaded/ cross-functional deadlines
• Passionate about technology, the internet, open source, and/or crypto — intellectually curious and always learning
• Low ego, high empathy, and the capacity to collaborate effectively with diverse teams

Benefits

• This role is eligible to participate in the a16z carry program and various discretionary bonus programs as well as benefit and perquisite plans including health, dental, vision, disability, life insurance, 401K plan, vacation, and sick leave.