Responsibilities

• Plan, create, and schedule engaging content across platforms (Facebook, Instagram; expanding to LinkedIn and TikTok) including video, customer spotlights, educational carousels, holiday/events, polls, and trend-based content.
• Monitor social channels, respond to comments/messages, and engage followers promptly.
• Collaborate with internal teams to align social content with campaigns, events, and brand initiatives.
• Track trends and recommend new ideas to increase reach and engagement.
• Analyze performance metrics and provide regular reports with insights and recommendations.

Requirements

• Bachelor’s Degree in Advertising, Marketing, Communication or related field (or equivalent experience)
• 1–3 years of experience in social media and/or email marketing
• Experience designing, creating, and monitoring large email campaigns
• Evidence of effective written and verbal communication skills
• Proficient with social media platforms and email marketing tools (e.g., Mailchimp, HubSpot, Constant Contact)
• Strong written and verbal communication skills
• Basic understanding of analytics tools (e.g., Google Analytics, platform insights)
• Comfortable working independently, confident in engaging with other departments as needed
• Occasional flexibility is required, including rare Saturdays and some evenings to capture and share company events on social media

Preferred

• Experience with social media scheduling tools (e.g., Hootsuite, Sprout Social)
• Knowledge of basic design tools (e.g., Canva, Adobe Creative Suite)
• Understanding of SEO, SEM, AEO/GEO and digital marketing best practices

Benefits

• Company clubs, outings, and paid training and development opportunities.
• Tuition reimbursement and educational scholarships for employees and family members.
• Volunteer Engagement Program with approved Volunteer Time Off (VTO).
• Wellness program including a gym membership
• Potential to work from home a percentage of the time after training.