Part Time Marketing Specialist

Responsibilities

• Build new referral relationships with healthcare, senior care, rehabilitation, hospital, and community organizations throughout the Seacoast.
• Grow existing partnerships by identifying opportunities to deepen relationships and increase referrals.
• Actively prospect for new organizations, contacts, and sources of business rather than relying solely on existing relationships.
• Develop and execute a strategic community outreach plan focused on measurable growth in inquiries and referrals.
• Represent Home Instead at healthcare meetings, networking events, community events, and other opportunities to create new connections.
• Become a recognizable and trusted face of Home Instead throughout the Seacoast.
• Educate partners on how Home Instead can support their clients, including supplemental 1:1 care that complements existing services and care plans.
• Maintain consistent follow-up with referral partners and move relationships toward meaningful partnerships.
• Track outreach, relationships, referrals, and opportunities in Salesforce and use the data to identify where additional growth is possible.
• Share insights with leadership on new markets, untapped referral opportunities, competitive activity, and strategies to grow the Seacoast business.

Requirements

• Proven experience in business development, sales, relationship management, community relations, healthcare, or a similar field.
• A strong understanding of, or, connections within the Seacoast New Hampshire healthcare and senior care community is highly preferred.
• Someone who is naturally outgoing, confident, persistent, and comfortable creating relationships from scratch.
• A self-starter who can independently identify opportunities and turn ideas into action.
• Strong networking, communication, presentation, and follow-up skills.
• A growth mindset and motivation to achieve measurable results.
• Comfortable working independently in the community while collaborating with leadership.
• Proficiency with Salesforce, Microsoft Office, Excel, and Outlook.
• Reliable transportation and ability to travel throughout the Seacoast.

Preferred

• A strong understanding of, or connections within the Seacoast New Hampshire healthcare and senior care community is highly preferred.

Benefits

• Flexible schedule
• Health insurance
• Paid time off