Part-Time Ads Manager (Remote)

USA (Remote)

Salary Not AvailableMid Level5+ years expPart time

Posted 5 months ago

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Job Summary

Drive paid advertising strategy and execution for multiple client accounts across Google and Meta, owning campaigns end-to-end.

  • Must-have: 5+ years managing paid ads with Google Ads and Meta Ads.
  • Standout: Agency experience managing multiple client accounts and budgets.

Job Description

Responsibilities

  • Plan, launch, and optimize paid advertising campaigns across Google Ads, Meta (Facebook/Instagram), and other relevant platforms
  • Take full ownership of campaign performance and results from strategy through execution
  • Manage multiple client ad accounts simultaneously with varying budgets and objectives
  • Conduct keyword research, audience targeting, and competitive analysis
  • Design and execute comprehensive A/B testing strategies for ad copy, creatives, landing pages, and audiences to continuously improve performance
  • Implement unit testing methodologies to validate campaign components before launch
  • Monitor campaign performance daily and make data-driven optimizations
  • Manage ad budgets efficiently to maximize ROI for clients
  • Assist with media creation including ad copy writing, creative briefs, and basic graphic design coordination
  • Proactively research and recommend new media opportunities and platforms to expand client reach

Requirements

  • 5+ years managing paid advertising campaigns (Google Ads, Meta Ads required)
  • Proven track record of managing $10K+ monthly ad budgets
  • Demonstrated experience with A/B testing methodologies and statistical significance analysis
  • Experience assisting with or directing media creation for digital campaigns
  • Experience working in an agency environment managing multiple client accounts
  • Google Ads certification (required)
  • Meta Blueprint certification (preferred)
  • Strong analytical skills and proficiency with Google Analytics, Google Tag Manager
  • Ability to take full ownership of accounts with minimal supervision
  • Excellent written and verbal communication skills

Preferred

  • LinkedIn Ads experience
  • Microsoft Ads (Bing) experience
  • Experience with landing page optimization and CRO
  • Experience with unit testing frameworks for digital marketing campaigns
  • Basic design skills (Canva, Adobe Creative Suite basics)
  • Familiarity with CRM systems (particularly lead tracking and attribution)
  • E-commerce advertising experience (Shopify, WooCommerce)
  • Local service business advertising experience
  • Experience with JIRA or project management tools
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Plan Left

Since 2012, Plan Left has worked closelywith many private, public, non-profit, and governmentorganizations to produce custom software, websites,and high-performing marketing initiatives.Our tailored, partnership-focused approach allows usto integrate with teams of every size andaccommodate needs that scale from one-person,part-time departments or organizations all theway up to enterprise.

Founded in 2012
Nashville, Tennessee, USA
12 employees (4 in marketing)

Traffic Signals

Monthly Visitors
199.1M
Monthly Google Ads Budget
$202.6K
Traffic Source Mix
Search
21.6%
Direct
52.8%
Referral
4.7%
Social
20.8%
Paid
0.1%

Headcount Trend

Current headcount: ~12

Marketing Team

Marketing Team Size
3 (25% of company)
Median Career Experience
14 years
Median Tenure
1.8 years