Paid Search Manager

USA (Hybrid)

$80K/yr – $90K/yrSenior Level4+ years expFull time

Posted 12 hrs ago

Job Summary

Lead paid search strategy and day-to-day account delivery for assigned clients, translating goals into channel plans, driving structured optimization, and collaborating with internal teams to deliver performance insights across campaigns.

Job Description

Responsibilities

  • - Client Strategy
  • - Translate client goals into paid search channel plans, including budgets, targeting approach, measurement plans, and testing roadmaps.
  • - Identify broader opportunities across campaign types, automation, audience strategy, and creative or landing-page learnings, and move them into action.
  • - Campaign Management & Execution
  • - Lead the day-to-day delivery of assigned accounts by setting weekly priorities, managing pacing, and ensuring campaign delivery is aligned to KPIs.
  • - Actively manage campaigns using Google Ads, Google Ads Editor, Microsoft Ads, and SA360, while maintaining strong account structure and platform hygiene.
  • - Establish and enforce QA standards for campaign launches, tracking validation, and reporting integrity.
  • - Drive structured optimization plans, including budget shifts, bidding adjustments, testing priorities, and documented learnings.
  • - Team Collaboration
  • - Collaborate with internal teams to ensure campaign execution aligns with client objectives.

Requirements

  • 4+ years of relevant paid search experience
  • Hands-on experience managing large monthly campaign budgets and complex paid search account structures
  • Demonstrated ability to lead account delivery, manage pacing, and translate performance data into client-ready insights and recommendations
  • Experience with Google Ads, Google Ads Editor, and campaign launch, QA, and tracking-validation processes

Preferred

  • Experience with Google Shopping, Demand Gen, and Performance Max
  • Experience with Microsoft Ads, SA360, and Google Analytics

Benefits

  • Unlimited PTO
  • Excellent medical, dental, and vision coverage
  • Employee Equity and Stock Purchase Plan
  • Employee Discounts, Virtual Wellness Classes, and Pet Insurance And more!!
Zeta Global logo

Zeta Global

3.5 Glassdoor

At Zeta Global (NYSE: ZETA), we help enterprise brands and agencies Achieve the ImpossibleTM by transforming marketing challenges into measurable success. With the power of advanced AI and real-time proprietary data, we empower CMOs and marketers to turn ambitious goals into remarkable results and business growth. Our Zeta Marketing Platform (ZMP) redefines what’s possible in marketing. By unifying Identity, Intelligence and omnichannel Activation in a single platform, Zeta empowers marketers to deliver personalized experiences at scale and create more efficiencies to increase value. At Zeta, our culture fuels our success. We believe in pushing the boundaries of innovation, collaboration, and drive toward success. With over 2,000 global employees, we’ve built a team that is customer-centric, thrives on solving challenges, and supports one another so everyone can excel. Founded in 2007 by David A. Steinberg and John Sculley (former Apple CEO & Pepsi President), Zeta Global is headquartered in New York City. Learn how we help brands Achieve the Impossible at www.zetaglobal.com.

Founded in 2007
New York, New York, USA
2.4K employees (304 in marketing)
63% recommend to a friend
74% CEO approval

Salaries

Posted range

$80K/yr – $90K/yr

Taken straight from the job posting.

See all Zeta Global salaries

Funding

Total Funding
$1.5B
Last Raise
$105.3M
Post IPO Equity, 2 years ago

Funding History

  • Sep 2024
    Post IPO Secondary • $105.3M
  • Sep 2024
    Post IPO Equity • $204.9M
  • Sep 2024
    Post IPO Debt • $550M

Traffic Signals

Monthly Visitors
210.3K
Monthly Google Ads Budget
$14.1K
Traffic Source Mix
Search
36.4%
Direct
49%
Referral
7.4%
Social
6.2%
Paid
0.9%

Headcount Trend

Current headcount: ~2.4K

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Paid Search Manager

Zeta Global · USA · Hybrid