Paid Media Specialist (m/f/d) in Austin, TX - hybrid

Austin, TX (Hybrid)

Salary Not AvailableMid LevelFull time

Posted 4 months ago

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Job Summary

Drive global paid media programs at KNIME, owning multi-country campaigns and cross-functional alignment to accelerate growth.

  • Own end-to-end campaigns across Google, LinkedIn, Meta, YouTube, and more
  • Must-have: Hands-on experience managing paid campaigns on major platforms
  • Standout: Global ownership with experimentation and data-driven optimization

Job Description

Responsibilities

  • Campaign execution: Plan, set up, and launch campaigns across Google, Bing, LinkedIn, YouTube, Meta, and other platforms.
  • Optimization: Continuously refine campaigns through budget reallocation, bidding strategies, creative updates, and audience targeting.
  • Global ownership: Manage multi-country campaigns, balancing standardization and localization while ensuring compliance with data privacy regulations.
  • Experimentation: Run structured tests across keywords, creatives, landing pages, and audiences to improve efficiency and conversion.
  • Funnel strategy: Build and optimize campaigns across funnel stages to guide prospects effectively.
  • Collaboration: Partner with ABM, Brand, Campaign, and Partner Marketing teams to align paid strategy with overall objectives.
  • Performance management: Oversee global paid media investments, budget pacing, and campaign calendars.
  • Reporting: Analyze performance and deliver clear, actionable insights to stakeholders.
  • Data alignment: Work with Marketing Ops and Data teams to ensure accurate tracking and reporting.

Requirements

  • Hands-on experience managing paid campaigns across platforms like Google, LinkedIn, and Meta.

Benefits

  • Purpose-driven work: Help scale a product that empowers people worldwide to make better decisions with data.
  • Im pact at scale: Own global paid media programs with real influence on growth and strategy.
  • Autonomy and ownership: Take full responsibility for your channels while collaborating with a highly skilled, international team.
  • Learning: Work in a data-driven environment with access to advanced tools, experimentation, and continuous learning.
  • Flexibility: Hybrid and remote work options with flexible hours to support work-life balance.
KNIME AG logo

KNIME AG

KNIME helps individuals and organizations make sense of data. KNIME Software bridges the worlds of dashboards and advanced analytics through an intuitive interface, appropriate for anybody working with data. It empowers more business experts to be self-sufficient and more data experts to push the business to the bleeding edge of modern data science, integrating the latest AI and Machine Learning techniques. KNIME is distinct in its open approach, which ensures easy adoption and future-proof access to new technologies.

Founded in 2008
Zurich, Zurich, CHE