Paid Media Specialist

District of Columbia, USA (Hybrid)

$54K/yr – $68K/yrMid Level1+ years expFull time

Posted 3 weeks ago

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Job Summary

Own the measurement and optimization loop for paid social across multiple agency ecosystems, turning platform data into clear benchmarks and client-ready insights.

  • Paid social execution and optimization: assist in building audiences, launching campaigns, and driving performance across platforms.
  • Analytics and reporting: translate platform data into simple KPIs and dashboards for internal teams and clients.
  • Collaboration: support senior managers and coordinate with ad sales reps and cross-agency partners to drive outcomes.

Job Description

Responsibilities

  • Candidates should have an interest in online advertising and digital marketing, with 1-2 years of integrated marketing and/or digital marketing experience in an agency, corporate, non-profit, or other relevant setting via an internship, fellowship, junior-level part-time of full-time employment, etc.
  • Willingness to learn or any experience building and working in platforms such as Facebook Business Manager, Twitter Campaign Manager, or LinkedIn Campaign Manager to build paid social media campaigns.
  • Very strong attention to detail for the purposes of building campaigns to catch any and all issues or errors before it launches.
  • Experience following best practices, adjusting to the latest trends and recommendations across the paid digital ecosystem including content and creative units, building target audiences, structuring and managing campaigns, optimizing campaign performance and communicating campaign performance.
  • An ability to build and help manage relationships with ad sales reps and managers across the agency ecosystem.
  • Strong analytical skills; must be able to learn or be proficient in analyzing and interpreting performance data from native platform analytics, standard software packages and client databases.
  • Background providing evaluative volumetric and content analysis of social data.
  • Skilled user of tools such as Excel, Power Pivot, Google Sheets, etc.
  • Provide assistance to more senior level paid social media managers in understanding a client’s business requirements and assist in design reporting and analysis approaches tailored to measuring primary objectives and key business outcomes.
  • Ability to quickly pattern spot and surface actionable insights; separate signal from noise.

Requirements

  • High Ethical Standards: Community facilitators are stewards of a company’s social media policy and service as a “voice” of the brand. Qualified candidates will demonstrate the personal integrity and professionalism worthy of such responsibility.
  • Refined Communication Skills: Ideal candidates are customer-service minded and should be calm, clear and consistent communicators adept at navigating large organizations in a positive, diplomatic way. Comfortable in the role of teacher, trainer and mentor, the successful candidate should possess enough hands-on experience implementing digital communications to translate terminology into a language that all can understand.
  • Propensity for Time Management/Multi-tasking: The ideal candidate is a self-starter who is solutions-oriented, thrives under pressure, enjoys fast-paced work and is dedicated to quality. He/she is extremely motivated and in search of a challenging, career-advancing opportunity.
  • Ability to work collaboratively in a Team setting and with partner agencies or networked teams: Must be a consummate team player who brings a passionate, positive, high-energy approach to client service and delivering results. Ideal candidate should possess excellent relationship skills; be a good listener; respect the expertise of others; and have ability to motivate and generate effective action from all levels of the organization. Candidates should anticipate collaborating with internal and client teams across multiple offices.

Benefits

  • FleishmanHillard offers a hybrid work model.
  • Medical, dental, vision, 401(k) matching, paid time off and/or other benefits also are available.
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FleishmanHillard

Founded in 1946, we push ourselves and our clients to rise above the status quo. As the world’s top communications agency for global clients, we’re committed to doing what’s right and pursuing what matters. We’re on a mission to not only be the world’s most inclusive agency, but to make the world a more inclusive place. FH Perspectives guides DE&I at FleishmanHillard. It’s how we welcome and celebrate the unique experiences and skills each colleague brings to the table. FH4Inclusion, the community service branch of FH Perspectives, is how we spread our culture of inclusion, by donating our time and expertise to local organizations in the fight for social inclusion. We frequently earn 100+ accolades each year, including the coveted Cannes Lions and PRSA Silver Anvils. And we’re a workplace of choice, being named one of Seramount’s (previously NAFE’s) “Top Companies for Executive Women” for 12 years running and one of the Human Rights Campaign’s Best Places to Work for LGBTQ Equality for four consecutive years. FleishmanHillard is part of Omnicom Public Relations Group, and has 79 offices in more than 30 countries, plus affiliates in 45 countries. Scam AlertFleishmanHillard is committed to a professional and respectful recruiting experience for all candidates. Our official job postings for FleishmanHillard can be found on our Join Us page and emails from us related to the recruiting process will be sent specifically from our @fleishman.com email address. FleishmanHillard will never request money, payment, bank account, credit card or credit score as part of our application process; we will not send you recruiting related emails from any other email domain name, extension, or variation. If you receive a suspicious email that is not sent from a team member specifically at our @fleishman.com email address or if you receive any suspicious outreach on social media, please forward the communication to Vickie.barrett@fleishman.com so that we can review and verify.

Founded in 1946
St Louis, Missouri, USA
2.1K employees (396 in marketing)

Traffic Signals

Monthly Visitors
60.1K
Traffic Source Mix
Search
42%
Direct
40.5%
Referral
9.2%
Social
6.9%
Paid
1.2%

Headcount Trend

Current headcount: ~2.2K

Marketing Team

Marketing Team Size
346 (16% of company)
Median Career Experience
16 years
Median Tenure
5.6 years
Marketing Roles Posted (Last 30 Days)
25

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