Paid Media Manager

Responsibilities

• Be a strong storyteller with an ability to “sell-in” media plans to clients
• Have an exceptional understanding of media strategy and tactics with an informed and well-defined POV on the elements of a successful, modern media program.
• Previous experience planning search, social, video, and display is a requirement; experience with audio, OOH, and TV is a bonus
• Lead, prepare and deliver digital campaign strategies and oversee plan implementation and execution—managing execution teams for campaign design, performance and pacing
• Find opportunities for media partnerships and steward these relationships to build and futureproof the practice
• Work collaboratively with our Measurement and Insights team to find, develop and apply data in order to inform performance, optimizations and recommendations
• Work collaboratively across the rest of the media practice; works cross-functionally with other teams like account management and creative; and supports our broader network on things like new business, thought leadership, etc.

Requirements

• 3-5 years of media planning with current or history of agency experience; has worked with both B2B and B2C clients
• Exceptional, operational understanding of current and future state digital media landscape and fundamentals
• Extensive ability to craft and deliver presentations
• Hands-on experience with syndicated research tools (comScore, Nielsen, MRI, Kantar, eMarketer, etc.)
• Comfortable collaborating on buying execution with partners
• Ability to identify, organize, prioritize and manage the workloads for self
• Drive to win new business and a desire to collaborate and grow the practice with other senior team members and executive leadership