Responsibilities

• Plan, launch, and optimize performance marketing campaigns across Meta, Google, and TikTok to drive customer acquisition and revenue for eCommerce clients.
• Build and manage campaign structures, conduct A/B tests on creatives, audiences, and landing pages, and continually refine targeting and bidding strategies based on performance data.
• Analyze campaign metrics, prepare clear performance reports, and translate insights into actionable recommendations for clients and internal stakeholders.
• Collaborate closely with account managers, creatives, and developers to align media strategy with broader marketing initiatives, ensure consistent messaging across channels, and support ongoing experimentation and growth projects.

Requirements

• Strong skills in Media Planning and Marketing, with demonstrated experience managing performance campaigns on Meta, Google, and TikTok for eCommerce or similar digital-first businesses.
• Excellent Communication and New Media skills, including the ability to explain complex performance data in clear, accessible terms and adapt messaging to different digital platforms.
• Proficiency in Research and data analysis, including market research, audience insights, and experimentation to inform media strategy and creative testing.
• Hands-on experience with key advertising and analytics platforms (e.g., Meta Ads Manager, Google Ads, Google Analytics, TikTok Ads Manager, attribution tools such as Triple Whale or similar).
• Proven track record of driving measurable growth (ROAS, CAC, LTV, and conversion rate improvements) through paid media and landing page optimization.
• Strong quantitative skills, attention to detail, and comfort working with budgets, forecasts, and performance models.
• Ability to work independently in a remote environment, manage multiple client accounts or projects, and prioritize in a fast-paced setting.
• Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience; prior agency or eCommerce experience is highly beneficial.

Preferred

• Prior agency or eCommerce experience is highly beneficial.

Benefits

• Fully remote work environment.
• Uncapped Paid time off and company holidays.
• Professional development and growth opportunities.
• Opportunity to work with a wide range of exciting consumer brands across multiple industries.