Paid Media Coordinator

We are seeking a detail-oriented and highly organized Paid Media Coordinator to support the day-to-day operations of our digital acquisition efforts. This role will assist with campaign execution, creative coordination, performance tracking, and tasks to support marketing initiatives across St. George’s University, Rocky Vista University, and other Medforth institutions.
This position is ideal for an early-career digital marketer seeking hands-on experience in paid media, and marketing operations within a dynamic, mission-driven team. You’ll work closely with internal marketing leads, creative teams, and agency partners to ensure campaigns are well-coordinated, on time, and data informed. This Paid Media Coordinator will focus on RVU and International media support.
Medforth Group, also known as Medforth Global Healthcare Education, is a portfolio company focused on healthcare education. We are backed by several large financial firms. Medforth’s flagship education assets are St. George’s University and Rocky Vista University. Medforth’s institutions are the single largest supplier of new doctors into U.S. residencies each year. We have a higher purpose of addressing the global physician shortage, which is particularly acute in the United States.

Key Responsibilities:

Paid Media Coordination & Support

• Support the setup and coordination of digital ad campaigns across channels: Google Ads, Meta, LinkedIn, YouTube, Programmatic Display, and Audio.
• Maintain creative asset trackers; manage deadlines, asset versioning, and trafficking coordination with internal and agency teams.
• Assist with QA of ad copy, targeting parameters, and final campaign builds to ensure accurate launch.
• Organize UTMs and manage naming conventions to ensure consistency across paid media asset libraries for all campaigns.
• Track campaign live dates, monitor spend pacing, and escalate any irregularities to the Paid Media Manager.

Performance Data & Reporting

• Review weekly and monthly paid media performance data for internal dashboards and reports.
• Aggregate metrics across platforms (CPL, CTR, ROAS, conversions, etc.) to support trend analysis and reporting cycles.
• Help prepare presentations for campaign recaps and optimization discussions.

Cross-Team Support & Administration

• Coordinate creative reviews and approvals for campaign deliverables.
• Assist in aligning paid and SEO content with larger marketing initiatives, ensuring consistency across digital touchpoints.
• Support project timelines, meeting recaps, and documentation for marketing initiatives, ensuring organized workflows across teams.

Preferred Qualifications:

• 1–2 years of experience (internships or entry-level roles) in digital marketing, paid media, or SEO preferred.
• Familiarity with platforms such as Google Ads, Meta Ads Manager, Google Search Console, or SEMrush is a plus.
• Strong organizational skills and the ability to manage multiple projects and deadlines.
• Detail-oriented with experience in data entry, reporting, or campaign QA.
• Excellent communication and collaboration skills across cross-functional teams.
• Comfortable with spreadsheets (Google Sheets/Excel) and presentation tools (Google Slides/PowerPoint).
• Bachelor's degree in Marketing, Communications, Business, or a related field preferred.
  Employment for this role will be through University Support Services LLC, the services entity for Medforth Group.

The anticipated salary range for the Paid Media Coordinator is $48,500 - $53,200 per year. The final salary offered may vary and will be determined based on factors such as job-related knowledge, skills, experience, location, and education of the successful candidate. This information is provided per NYS local law.

 
We Are

• Student Centric: We approach every task with a focus on supporting our students to achieve their lifelong learning goals in a safe, vibrant and welcoming environment.
• A Global Community: We are one team with an international outlook welcoming the strength in our diversity and the value each of us brings to what we do.
• Accountable: We take responsibility for our actions by being responsive, resourceful and respectful in delivering on our commitments with integrity and the highest ethical standards.
• Collaborative: We support and empower one another through open communications, cooperation, sharing knowledge and taking time to always listen and show we care.
• Committed to Excellence: We take pride in our ongoing pursuit for continuous improvement through creativity, rigor and best practices to produce meaningful outcomes.

About University Support Services, LLC
University Support Services LLC (USS) is an affiliate of St. George's University (SGU), a leading provider of international medical education. SGU students and faculty come from 151 countries to the island of Grenada, located in the West Indies. Our purpose is to support SGU to deliver best in class education for all SGU students. We put a special focus on the growing global need for diverse high-quality medical and healthcare professionals. USS is pivotal in positioning SGU as a premiere medical degree institute through its student-facing as well as functional support teams.

USS is an equal opportunity employer. As such, it is company policy to fill positions with qualified candidates regardless of race, color, sex (including sexual orientation and gender presentation), age, religion, ancestry, national origin, citizenship status, pregnancy, marital status, medical condition, genetic information, disability, status in the Uniformed Services of the United States (including veteran status) or status as a victim of domestic violence, except where there is a bona fide occupational qualification. This policy protects applicants and employees from discrimination in the hiring process.