Paid Media Analyst

New York, USA (On-site)

$60K/yr – $90K/yrMid Level2+ years expFull time

Posted 5 months ago

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Job Summary

Drive data-driven performance analysis for influencer and paid media campaigns, supporting client success.

  • Extract and compile campaign performance reports from internal systems and ad platforms.
  • Must-have: 2+ years in influencer marketing or digital media.
  • Standout: Cross-functional collaboration to translate insights into optimization.

Job Description

Responsibilities

  • Extract and compile campaign performance reports from internal systems and advertising platforms
  • Conduct daily analysis of media performance data across channels
  • Identify trends, patterns, and optimization opportunities within campaign metrics
  • Deliver actionable recommendations based on quantitative analysis and content-performance insights
  • Support the Client Management team with data-driven insights to improve campaign effectiveness
  • Monitor KPIs, performance benchmarks, and pacing to ensure campaigns meet objectives
  • Present findings in clear, concise reports and dashboards tailored to client needs
  • Collaborate cross-functionally to align performance insights with strategic goals

Requirements

  • 2+ years of experience in influencer marketing, paid and organic media, or digital marketing (brand or agency side)
  • Strong analytical and problem-solving skills
  • Advanced proficiency in data analysis and reporting tools (e.g., Excel, Google Sheets, BI platforms)
  • Experience working with paid media platforms and performance metrics (TikTok, Meta, Google, X, Snapchat, etc.)
  • Ability to interpret large data sets and translate findings into meaningful insights
  • Strong attention to detail and accuracy
  • Experience Supporting Client Success or Account Management teams
  • Excellent written and verbal communication skills
  • Ability to work in a fast-paced, client-focused environment
  • Familiarity with campaign optimization strategies
Humanz logo

Humanz

4.0 Glassdoor

Humanz is an AI-powered platform that makes influencer marketing accessible, reliable and trustworthy for marketers and influencers. The solution addresses the major pain point of marketers being able to identify, in large scale, relevant and authenticated content creators; and to thereafter manage an entire campaign process from influencer selection, content approval, payment and ROI analytics on a single platform. Leading global multinational clients have chosen to use Humanz, including McDonalds, Kimberly-Clark, Zara, L’Oréal, Nestlé, Unilever, Group M, Omnicom and Universal McCann. Humanz has expanded rapidly across territories to satisfy customer demand, with operations in the USA, Israel, South Africa, Turkey, Nigeria, Brazil, and India.

Founded in 2017
Tel Aviv-Yafo, Tel Aviv District, ISR
168 employees (38 in marketing)
88% recommend to a friend

Traffic Signals

Monthly Visitors
16.8K
Monthly Google Ads Budget
$7.4K
Traffic Source Mix
Search
41.8%
Direct
42.7%
Referral
8.5%
Social
5.2%
Paid
1%

Headcount Trend

Current headcount: ~168

Marketing Team

Marketing Team Size
34 (20% of company)

Funding

Total Funding
$32.5M
Last Raise
$7M
Debt Financing, 3 months ago

Funding History

  • Dec 2025
    Series B • $7M
  • Dec 2025
    Debt Financing • $8M
  • Jun 2023
    Series A • $5M

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