Olympic & Paralympic Brand Strategy Lead-Vice President

Responsibilities

• Lead day-to-day relationships with key sponsorship partners and organizing committees
• Translate sponsorship rights, assets, and strategy into a cohesive creative platform and activation approach
• Plan and execute integrated campaigns across brands, channels, and priority moments in partnership with cross-functional teams
• Own paid media campaign execution from strategy and creative development through measurement, optimization, and performance reporting (in partnership with media teams)
• Develop and maintain an Olympic and Paralympic delivery roadmap, including milestones, dependencies, and risk management
• Partner with internal creative teams and external agencies to develop, produce, and deliver campaign creative and assets
• Manage timelines, budgets, approvals, and vendor workflows to support consistent delivery
• Coordinate stakeholder alignment across marketing teams and working groups through clear updates and decision points
• Create executive-ready narratives and presentations that support leadership updates and decisions
• Partner with insights and analytics teams to define measurement frameworks and evaluate sponsorship impact

Requirements

• 5+ years of brand strategy and/or brand management experience in an agency and/or large, matrixed organization
• Experience supporting sponsorship activation for a major global sports, entertainment, or cultural tentpole event
• Demonstrated ownership of paid media campaigns with accountability for measurement and performance reporting
• Proven ability to manage multiple workstreams, stakeholders, and deadlines simultaneously
• Experience working across creative development and production processes from concept through delivery and quality review
• Ability to create executive-ready presentations and written communications for senior stakeholders
• Experience managing agencies and vendors, including scoping, statements of work, deliverables, and governance

Preferred

• Practical fluency with AI-enabled productivity tools to accelerate research, writing, analysis, and stakeholder communications
• Strong judgment in applying AI—knowing when to use AI vs. manual analysis, and validating outputs for accuracy, completeness, tone, and audience fit
• Experience working with Olympic and Paralympic ecosystem partners (e.g., organizing committees, national teams, rights holders)
• Experience in brand marketing within a highly regulated industry
• Familiarity with sponsorship measurement approaches, including brand lift studies and performance analytics
• Experience with content operations, versioning at scale, and creative asset governance
• Familiarity with enterprise brand governance, compliance considerations, and approvals processes

Benefits

• comprehensive health care coverage
• on-site health and wellness centers
• a retirement savings plan
• backup childcare
• tuition reimbursement
• mental health support
• financial coaching and more