Middle+ Marketing Data Analyst

USA (Remote)

$70K/yr – $110K/yrMid Level3+ years expFull time

Posted 1 day ago

Job Summary

Own end-to-end data storytelling by building dashboards, refining SQL, and translating client needs into clear, actionable insights while leveraging AI to boost productivity.

  • Lead client-facing data solutions from requirements to insights
  • Build and optimize dashboards in Looker, Power BI, or Tableau

Job Description

Responsibilities

  • Build and maintain dashboards and reports in Looker, Power BI, and Tableau — depending on client setup.
  • Write, optimize, and troubleshoot SQL queries for reporting, analysis, and investigations.
  • Manage and enhance data transformations with dbt where necessary.
  • Support clients directly — understand their requirements, translate them into data solutions, and deliver clear insights.
  • Conduct QA/UAT to ensure data accuracy, consistency, and trustworthiness.
  • Use Git for version control and collaboration.
  • Proactively identify opportunities, trends, or risks in marketing data and communicate findings clearly.
  • Leverage AI tools to be 10x more productive than the average analyst.

Requirements

  • 3+ years of experience as Data Analyst with marketing data
  • Expert-level proficiency in at least one BI platform (Looker, Power BI, or Tableau), with the ability to deliver projects across all.
  • Proficiency in SQL
  • Proficiency in data modelling (dbt preferred)
  • Knowledge of Google Analytics (advanced level, for business understanding)
  • Experience with Git
  • English C1 level with excellent written and verbal communication ( client-facing role )
  • Strong analytical skills, proactive problem-solving, and high attention to detail
  • Comfortable with ambiguity and able to drive clarity with clients and internal teams
  • Hands-on experience with QA/UAT processes

Preferred

  • Knowledge of Google Analytics Data Streams .
  • Familiarity with marketing platforms data (Google Ads, Facebook Ads, etc.).
  • Understanding of Marketing Mix Modeling (MMM) concepts .
  • Prior experience in marketing agency.

Benefits

  • Remote-first environment.
  • Competitive base salary.
  • Stock options.
  • Medical, and dental benefits.
  • 401K plan.
  • Unlimited PTO.
  • 13 paid holidays.
  • Professional development reimbursement.
Improvado logo

Improvado

4.3 Glassdoor

Improvado automates marketing reporting, enables informed budget decisions, and increases the ROI of marketing efforts. We help marketing teams streamline inefficient spreadsheet analytics and achieve deep insights into revenue generation. Improvado connects data across 500+ marketing and sales platforms to build a holistic picture of marketing performance. As an end-to-end analytics platform, Improvado handles everything, from data extraction and normalization to visualizing data in insightful dashboards.With Improvado, it’s easy to track the performance of your cross-channel efforts, calculate complex metrics such as CLV or CAC, attribute revenue to touchpoints, and recreate customer journeys.Want to learn more? Schedule a demo at www.improvado.io.

Founded in 2015
San Diego, California, USA
105 employees (10 in marketing)
84% recommend to a friend
100% CEO approval

Salaries

Posted range

$70K/yr – $110K/yr

Taken straight from the job posting.

See all Improvado salaries

Marketing Team

Marketing Team Size
9 (9% of company)
Marketing Roles Posted (Last 30 Days)
2

Funding

Total Funding
$30M
Last Raise
$22M
Series A, 4 years ago

Funding History

  • May 2022
    Series A • $22M
  • Apr 2019
    Seed • $5M
  • Apr 2018
    Seed • $3M

Traffic Signals

Monthly Visitors
120.3K
Monthly Google Ads Budget
$55.3K
Traffic Source Mix
Search
51.6%
Direct
35.2%
Referral
8.9%
Social
3.2%
Paid
0.9%

Headcount Trend

Current headcount: ~107

Recent News

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Middle+ Marketing Data Analyst

Improvado · USA · Remote