Mgr, Retail Media Monetization

Brentwood, TN (On-site)

Salary Not AvailableSenior Level5+ years expFull time

Posted 3 months ago

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Job Summary

Drive end-to-end RMN program operations for Tractor Supply, coordinating cross-functional teams and new ad-product launches.

  • Own workflows and cross-team coordination across sales, analytics, creative, and platform partners.
  • Must-have: 5+ years in eCommerce/digital marketing with cross-functional retail media experience.
  • Standout: SOP creation, GTM for new ad products, and scalable process improvements.

Job Description

Responsibilities

  • Own and manage end-to-end program workflows across the retail media network, ensuring alignment across internal teams, agency partners, and platform vendors
  • Develop and maintain project timelines, milestone tracking, and status reporting for key RMN initiatives
  • Identify process gaps and implement scalable frameworks to support continued network growth
  • Stay informed on competing retailers' media network strategies and tactics, with particular emphasis on retailers that share overlapping brand partnerships with Tractor Supply Co.
  • Drive continuous improvement in the efficiency and effectiveness of the retail media monetization program, identifying opportunities to optimize processes, accelerate revenue, and scale operations
  • Manage campaign and creative process flows from intake through execution, ensuring accuracy, timeliness, and adherence to specs
  • Serve as a key point of coordination between sales, analytics, creative, and platform partners to resolve operational issues
  • Build and refine SOPs for campaign trafficking, QA, and reporting workflows
  • Support the go-to-market process for new ad products, coordinating across product, sales, and marketing to ensure launch readiness
  • Develop sales enablement materials, process documentation, and training resources for new offerings

Requirements

  • Experience: 5+ years of eCommerce or digital marketing experience required. Cross-functional leadership and retail media experience required. Brand or category management experience a plus
  • Education: Bachelor’s degree from an accredited college or university in Business, Marketing, or related field required. Master’s degree preferred. Any suitable combination of experience and education will be considered.

Preferred

  • Direct experience with Retail Media Networks and platforms such as Koddi, Kevel, Criteo
  • Digital media buying and planning experience within the shopper marketing, eRetail, or Retail Media Network space
  • Strong problem-solving skills and willingness to roll up one’s sleeves to get the job done
  • Self-motivated leader with ability to serve as player and coach, with an entrepreneur drive who can partner and lead others to win in a complex, demanding, performance-driven environment

Benefits

Our benefits extend beyond medical, dental, and vision coverage, including company-paid life and disability insurance, paid parental leave, tuition reimbursement, and family planning resources such as adoption and surrogacy assistance, for all full-time Team Members and all part-time Team Members. Part time new hires gain eligibility for TSC Benefits by averaging at least 15 hours per week during their 90-day lookback period. The lookback period starts the first of the month following the date of hire. If the 15-hour requirement was met, the benefits eligibility date will be the first day of the month following 4 months of continuous service.

Tractor Supply Company logo

Tractor Supply Company

3.4 Glassdoor

For more than 85 years, Tractor Supply has been passionate about serving the needs of recreational farmers, ranchers, homeowners, gardeners, pet enthusiasts and all those who enjoy living Life Out Here. Tractor Supply is the largest rural lifestyle retailer in the U.S., ranking 296 on the Fortune 500. The Company’s more than 52,000 Team Members are known for delivering legendary service and helping customers pursue their passions, whether that means being closer to the land, taking care of animals or living a hands-on, DIY lifestyle. In store and online, Tractor Supply provides what customers need – anytime, anywhere, any way they choose at the low prices they deserve. As part of the Company’s commitment to caring for animals of all kinds, Tractor Supply is proud to include Petsense by Tractor Supply, a pet specialty retailer, and Allivet, a leading online pet pharmacy, in its family of brands. Together, Tractor Supply is able to provide comprehensive solutions for pet care, livestock wellness and rural living, ensuring customers and their animals thrive. From its stores to the customer’s doorstep, Tractor Supply is here to serve and support Life Out Here.As of June 28, 2025, the Company operated 2,335 Tractor Supply stores in 49 states and 207 Petsense by Tractor Supply stores in 23 states.

Founded in 1938
Brentwood, Tennessee, USA
20K employees (602 in marketing)
53% recommend to a friend
71% CEO approval

Traffic Signals

Monthly Visitors
25.3M
Monthly Google Ads Budget
$1.2M
Traffic Source Mix
Search
51.5%
Direct
42.6%
Referral
2.9%
Social
1.2%
Paid
1.8%

Headcount Trend

Current headcount: ~20K

Marketing Team

Marketing Team Size
507 (3% of company)
Median Career Experience
14 years
Median Tenure
5.2 years

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