Responsibilities

• Identify, build, and scale growth programs that drive acquisition, activation, engagement, conversion, and revenue across Arena’s products and lines of business
• Apply data-driven thinking and experimental design to understand growth drivers, quantify impact, and inform where we invest and scale
• Own growth initiatives end-to-end: identify the opportunity, define the KPI and strategy, develop hypotheses, execute campaigns and experiments, analyze results, and determine what to scale or change
• Build and manage growth strategies across channels including SEO/AEO, email, paid acquisition, web, programmatic growth, launches, PLG, and emerging AI-native distribution
• Own campaign and growth KPIs and establish clear measurement frameworks for understanding incremental impact and business outcomes
• Partner closely with Product, Design, Engineering, Data, and Marketing to turn growth opportunities into shipped experiences, campaigns, and scalable systems
• Develop strategies for reaching Arena’s distinct audiences, including consumers, developers, researchers, AI labs, and enterprise customers
• Translate product and company priorities into integrated growth strategies across channels rather than treating each channel independently
• Build repeatable growth systems and processes that allow successful experiments and campaigns to scale
• Communicate growth strategy, performance, insights, and recommendations clearly to cross-functional partners and senior leadership

Requirements

• 8+ years of experience in growth marketing, product growth, performance marketing, or a similarly analytical and execution-oriented growth role
• Proven track record of owning growth goals and driving measurable improvements in acquisition, activation, engagement, conversion, retention, or revenue
• Demonstrated experience taking growth initiatives from opportunity identification and strategy through execution, experimentation, measurement, and scaling
• Strong understanding of LTV, retention, monetization, and unit economics and how they inform growth strategy and investment
• Experience owning KPIs and being accountable for campaign, channel, funnel, or business outcomes
• Experience building and scaling multiple growth channels, with deep expertise in at least one area such as SEO/AEO, paid acquisition, email, web, PLG, or programmatic growth
• Strong experimentation mindset with experience designing tests, defining success metrics, interpreting results, and translating learnings into subsequent decisions
• Strong analytical judgment and comfort using data to diagnose growth problems, prioritize opportunities, and make decisions
• Ability to move fluidly between strategy and hands-on execution; you’re comfortable defining the growth strategy and getting into the details required to ship it
• Comfortable operating in ambiguity, identifying opportunities independently, making decisions with imperfect information, and taking accountability for results

Preferred

• Experience growing developer, research, technical, enterprise, or AI-native products
• Growth experience at a high-growth startup or building a growth function or major channel from an early stage
• Familiarity with the AI/ML landscape and strong curiosity about models, agents, benchmarks, and evaluations
• Experience building product-led and/or self-serve growth motions
• Experience developing new or unconventional acquisition channels rather than only optimizing established ones

Benefits

• We offer competitive compensation and equity aligned to the markets where our team members are based. The base salary range will depend on the candidate’s permanent work location.
• Comprehensive health and wellness benefits, including medical, dental, vision, and additional support programs.
• The opportunity to work on cutting-edge AI with a small, mission-driven team
• A culture that values transparency, trust, and community impact
• Come help build the space where anyone can explore and help shape the future of AI.