TikTok Shop Growth Manager
ScaleJet
USA (Remote)
$55K/yr - $70K/yrIn-houseFull-timeMid level3+ years exp.
15 hrs ago
Growth Manager - DTC eCommerce
USA (Remote)
$65K/yr - $103K/yr (Est.)Mid Level4+ years expFull time
Posted 17 hrs ago
Job Summary
Own and drive growth initiatives across paid media, CRO, and lifecycle marketing to boost revenue, acquisition, and lifetime value, while collaborating with media buying, creative, analytics, and operations teams.
- Own growth strategies and KPIs
- Collaborate across teams to optimize paid channels and conversions
Job Description
Responsibilities
- Develop and execute growth strategies to increase revenue, customer acquisition, and profitability.
- Optimize paid acquisition performance across Meta, Google, TikTok, and other relevant channels.
- Monitor and improve key metrics including CAC, CPA, ROAS, CVR, AOV, and LTV.
- Identify opportunities to improve website conversion rates through funnel analysis, A/B testing, and CRO.
- Drive customer retention, repeat purchases, and lifetime value through lifecycle marketing initiatives.
- Analyze growth data, identify performance gaps, and implement measurable improvements.
- Collaborate with Media Buying, Creative, Analytics, and Operations teams to achieve growth targets.
Requirements
- 4-7 years of experience in Growth Marketing, eCommerce, Performance Marketing, or a related field.
- Hands-on experience working with DTC/eCommerce brands.
- Proven track record of delivering measurable growth in revenue, acquisition efficiency, or conversion rates.
- Strong understanding of paid media performance, eCommerce funnels, CRO, and growth analytics.
- Experience with platforms such as Meta Ads, Google Ads, Shopify, and GA4.
- Data-driven, commercially minded, and comfortable working in a fast-paced startup environment.
Persist Brands
Persist Brands is a fast-growing direct-to-consumer eCommerce company that builds and scales aggressive direct-response consumer brands across categories like apparel, beauty, wellness, and lifestyle. We combine performance marketing, creative testing, data analysis, and operational execution to turn consumer products into scalable offers.We are a performance-driven company built around speed, data, creative testing, and operational execution. Our team launches and scales products through paid media, high-converting funnels, strong creative strategy, customer retention, and disciplined backend operations.At Persist Brands, we move fast, test aggressively, and optimize constantly. We are looking for ambitious, resourceful, and highly accountable people who want to join a lean, growth-focused company where their work has a direct impact on revenue, customer experience, and long-term brand value.
Salaries
SalaryGuide estimate
$65K/yr – $103K/yr
Modelled from 3 comparable roles.
Marketing Team
Marketing Team Size
2 (50% of company)
Marketing Roles Posted (Last 30 Days)
1
Headcount Trend
Current headcount: ~4
Links
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