Media Relations Senior Manager

Responsibilities

• Strategic Planning and Collaboration: - Support colleagues across the department and the leadership of assigned clinical specialties as a trusted communications and marketing advisor that understands their visions and objectives, strategically helps them shape their agenda, and proactively deploys aligned marketing and communications tactics.
• Play a vital role in triaging and executing requests for department support, partnering with teams across CMGCA.
• Manage cross-functional teams including external agency for high visibility announcements. Manage press conferences and media roundtables, incorporating input from various clinical leadership and key partners.
• May support the director across several areas as needed.
• Support development and implementation of effective and compelling communications and media relations strategies around clinical priorities, including events and press conferences.
• Media Relations: - Develop media materials, including stories, media advisories, fact sheets, op-eds, external key messages and positioning statements for service lines for distribution to news media and to post to NYULHs news site.
• Maintain and foster strong relationships with members of the news media, particularly in the fields of medical science.
• Ensure timely and accurate responses to media inquiries, serving as a suitable spokesperson and subject matter advisor if called upon.
• Facilitate media training, developing talking points and briefings as needed for physicians and leadership.
• Actively work to identify new media outlets and channels where PCC is not showing up and identify strategies to enhance coverage, including podcasts, YouTube series, key morning newsletters, and others.

Requirements

• 5+ years of public and media relations experience, including proactively pitching media and issues management
• Bachelor's degree in communications, public relations, or related field
• Strong working knowledge of clinical programs
• Exceptional ability to work effectively with top leadership, triage large workloads, and elevate matters as needed.
• Excellent writer, editor, and verbal communicator; strong medical writing experience
• Experience executing high profile public and media relations programs, both proactive and reactive
• Experience with building and managing press and media relationships
• Familiarity project management and managing PR agencies
• Some event and outreach planning
• Excellent understanding of media relations and the media landscape in the US

Preferred

• New York-specific media relations experience
• Experience managing staff
• Bilingualism is an asset (Spanish/English)

Benefits

• NYU Langone Health provides its staff with far more than just a place to work. Rather, we are an institution you can be proud of, an institution where you'll feel good about devoting your time and your talents.
• At NYU Langone Health, we are committed to supporting our workforce and their loved ones with a comprehensive benefits and wellness package. Our offerings provide a robust support system for any stage of life, whether it's developing your career, starting a family, or saving for retirement. The support employees receive goes beyond a standard benefit offering, where employees have access to financial security benefits, a generous time-off program and employee resources groups for peer support. Additionally, all employees have access to our holistic employee wellness program, which focuses on seven key areas of well-being: physical, mental, nutritional, sleep, social, financial, and preventive care. The benefits and wellness package is designed to allow you to focus on what truly matters. Join us and experience the extensive resources and services designed to enhance your overall quality of life for you and your family.