Director, Digital Media Planning - Contract
Moore
Lanham, MD (Remote)
$110K/yr - $120K/yrAgencyContractDirector/executive8+ years exp.
19 hrs ago
Media Planner
Minneapolis, MN (On-site)
$55K/yr – $65K/yrMid Level2+ years expFull time
Posted 4 months ago
Job Summary
Coordinate and optimize the end-to-end digital media effort by supporting planning, execution, and analysis to deliver efficient campaigns and clear performance insights.
- Campaign planning and execution: assist targeting research, forecasting, asset gathering, trafficking, and day-to-day management to keep campaigns on target.
- Measurement and reporting: maintain dashboards, generate monthly insights, and use GA4 data to assess traffic and impact.
Job Description
Responsibilities
- Assist media team to build and plan the media strategies and campaigns, including media targeting research & planning, and performance benchmarking & forecasting.
- Take ownership of gathering specs and assets needed for media campaigns and asset trafficking by due dates.
- Day-to-day management of digital media campaigns, ensuring budget stays on target and performance is above benchmark.
- Maintain performance dashboards and generate monthly performance reports. This includes assisting in written insight development and deeper dive performance analysis.
- Use GA4 to monitor and assess digital media traffic to client websites.
- Help manage rep/vendor relationships, staying up to date on communication and keeping positive relationships.
- Assist strategy team with research reports, competitive audits and client briefing documents to gather key insights.
- Assist with RFP generation and proposal analysis involving 3rd party media vendor tactics such as OOH, Radio, Print.
- Stay up to date with latest technology and best practices affecting digital media landscape.
Requirements
- 1-2 years of experience in an assistant digital media planner, strategist or similar role
- Good knowledge of digital marketing platforms Google Ads, Meta Ads Manager and/or other ad platforms
- 1 year of hands-on experience with paid search and paid social management
- Understanding of media KPIs and their importance across the media funnel
- Experience with digital media reporting, and website analytics
- Critical thinker and problem-solving skills
- Detail oriented is a must
- Good time-management skills
- Great interpersonal and communication skills
- Degree in Marketing, Digital technologies or relevant field
Modern Climate
Modern Climate is an independently owned agency based in Minneapolis. Our brand-focused, media and demand-driven, technology-fueled expertise guides clients through the complexities of modern marketing.We help brands better define who they are, why they matter and why anyone should care. This gives them the vision to see clearly and move boldly forward in a world of change.It all starts with clarity. And that is the most valuable service we provide our clients. Every day.
Salaries
Posted range
$55K/yr – $65K/yr
Taken straight from the job posting.
Media Planning median pay in the United States
Most pay falls between $73K and $125K. Based on 1,212 salaries.
Links
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