Media Planner

New York City, NY (Hybrid)

Salary Not AvailableMid Level1+ years expFull time

Posted 3 hrs ago

Job Summary

Owns the end-to-end communications planning process, partner management, and campaign execution, guiding insights, strategy, and optimization.

  • Owns end-to-end planning and client insight gathering
  • Oversees campaign production, launches, and optimization
  • Leverages data and analytics to drive partner selections and KPI delivery

Job Description

Responsibilities

  • Contributor to impactful communications plan development to meet client needs and deliver communications idea
  • Attend regular client status meetings, creative statuses and maintain on-going rapport
  • Analyze and provide clients with research data and media/marketing information; including real-time opportunities to ensure our clients are remaining competitive
  • Provide communications and audience intelligence and data inputs through the application of syndicated and proprietary systems for communications design goal setting and decision making
  • Provide partner selection recommendation and justification designed to deliver on client KPI’s using the most sophisticated use of data and analytics, via multi-faceted, strategic partnerships, while delivering maximum strategic value and efficiency
  • Develop the RFPs and oversee the submission process with media partners
  • Develop industry and partner POV’s with Manager’s oversight
  • Oversee all production timelines, creative development and creative hand-offs to ensure campaign launches on time and without issue
  • Evaluate partner proposals, negotiate plan details, develop plan and ultimately present plan recommendations to internal stakeholders and clients
  • Oversee campaign implementation, optimization, and performance of campaign activities including authorizations, IO’s, budgets, creative, reporting and the billing and reconciliation process

Requirements

  • Experience in an integrated planning role in media, publisher/vendor, or communications discipline (digital, content)
  • Excellent written, verbal communication and presentation skills
  • Strong time-management and organizational skills
  • Required PC proficiency and solid working knowledge of Microsoft Office (MS Word, Excel, PowerPoint, etc.)

Preferred

  • 1+ years of experience in a digital media planning/buying position at an advertising/media agency
  • Proven ability to develop and maintain strong professional relationships with clients, colleagues, and vendors
  • Experience analyzing data and market research
  • Experience delegating assignments to junior staff

Benefits

  • We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family.
Mediahub Worldwide logo

Mediahub Worldwide

Mediahub is an award-winning global media agency and part of IPG's Mediabrands. We're an agile, fast and modern agency built for brands who are disrupting the status quo and want a media agency partner to help them achieve brand velocity in times of great change and volatility. Creative at our core, we're powered by the Acxiom data spine and the intelligence power of Magna Global. For more information please visit www.mediahubww.com.

Founded in 2005
New York, New York, USA
747 employees (410 in marketing)

Marketing Team

Marketing Team Size
404 (54% of company)
Median Tenure
4.3 years
Marketing Roles Posted (Last 30 Days)
13

Traffic Signals

Monthly Visitors
14.6K
Traffic Source Mix
Search
48.9%
Direct
42.3%
Referral
5.8%
Social
1.9%
Paid
0.9%

Headcount Trend

Current headcount: ~747
Mediahub Worldwide logo

Media Planner

Mediahub Worldwide · New York City, NY · Hybrid