Media Manager

Responsibilities

• Develop and adapt seasonal media plans by channel, ensuring alignment with global strategy, local business needs and brand guidelines
• Partner with agency teams to build and refine media plans, incorporating market-specific nuance and opportunities
• Continually optimize partner, tactic and channel mix to maximize impact of campaigns according to KPIs
• Effectively manage media budgets across multiple countries and channels, ensuring alignment with internal finance team
• Partner with Social Media Manager to ensure alignment across all paid channels
• Strong knowledge of the print media landscape, current industry trends and existing positive relationships with media vendors and publishers
• Experience in negotiating positioning packages
• Co-ordination with the agency teams in Canada, Brazil, Mexico, and Latin America/ Caribbean for direction on print media plans- ability to make timely decisions on plan changes, accountability for plans and budget, direction on production and trafficking
• Weekly management of the schedule in the New York Times Sunday Styles section which includes confirmation of media and final approval on creative production in partnership with Advertising Assistant
• Manage appropriate monthly sign off/approval on the media plans to ensure that all media is booked in a timely fashion

Requirements

• 6-7 years of experience – brand or agency side, luxury experience strongly preferred
• Media planning and buying skills
• Knowledge of media production
• Strong budget management
• Professional presentation, excellent interpersonal skills, able to communicate effectively both verbally and in writing
• Ability to be agile, pivot as needed and manage many high-priority projects at once, in fast paced environment
• Foster and maintain positive working relationships with all media agencies and vendors
• Team player with a pro-active attitude