Media Director

New York City, NY (On-site)

$121K/yr – $194K/yrSenior Level8+ years expFull time

Posted 5 hrs ago

Job Summary

Own and oversee integrated healthcare media strategy and team delivery across multiple accounts, driving client relationships and measurable outcomes.

  • Lead integrated media strategies, planning, and optimization
  • Develop and mentor the media team
  • Manage senior client relationships and account health

Job Description

Responsibilities

  • Provide senior leadership across integrated media strategy, planning, buying, and optimization for multiple accounts
  • Partner with Client Services, Production, Creative, Strategy, Analytics, and other disciplines to develop integrated media solutions aligned with client business objectives and brand goals
  • Lead and develop the media team, setting clear expectations, providing strategic guidance, and building channel expertise tied to client goals
  • Maintain a deep understanding of each client’s business, including market dynamics, business priorities, audience needs, and competitor strategies
  • Own and grow senior client relationships by providing proactive counsel and demonstrating a strong understanding of healthcare, media, and client business challenges
  • Report into a Group Director or senior media leader, providing visibility into account health, staffing, financials, opportunities, and risks
  • Lead Media Directors, Media Supervisors, Media Planners, and Assistant Media Planners across multiple accounts
  • Drive innovative, forward-thinking media solutions that address client business challenges and create measurable impact
  • Provide senior oversight of campaign timelines, client authorizations, vendor deliverables, creative specifications, and asset delivery to ensure accurate and timely execution
  • Ensure the accurate creation and maintenance of insertion orders, media placements, and supporting documentation

Requirements

  • Across 8+ years of experience, you know what it takes to lead integrated media strategy, planning, and activation.
  • Extensive understanding of marketing concepts, specifically within pharmaceutical, HCP, and patient markets
  • Deep experience leading pharmaceutical media strategy and planning across online, offline, traditional, and emerging channels
  • Demonstrated ability to lead cross-functional teams, develop talent, and manage senior media professionals
  • At least 8 years of media agency experience, including integrated strategy, planning, buying, implementation, analytics, and optimization
  • Experience managing Media Directors, Media Supervisors, Media Planners, and Assistant Media Planners across multiple accounts
  • Strong working knowledge of ad servers, MRI, Kantar, and Google Analytics
  • Ability to set priorities across multiple accounts, balance competing timelines, and ensure high quality delivery
  • A proven track record of earning client and team trust through sound strategic, creative, and analytical leadership
  • Ability to build and maintain strong relationships with clients, agency partners, vendors, and internal teams

Benefits

  • Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
Publicis Groupe Holdings B.V logo

Publicis Groupe Holdings B.V

Publicis Media harnesses the power of modern media through leading agency brands Dysrupt, Infinite Roar, Publicis Collective, Publicis Health Media, Spark Foundry, Starcom and Zenith, as well as global accelerator PMX; immersive experience group PMCI (inclusive of Picture Motion and RDL Worldwide); and access to integrated platform-based technologies and offerings from CJ, Epsilon and Influential. A key business solution of Publicis Groupe ([Euronext Paris FR0000130577, CAC 40]), Publicis Media’s digital-first, data-driven global solutions deliver client value and drive growth in a platform-powered world. It is present in over 100 countries with over 23,000 employees worldwide.

London, England, United Kingdom
11K employees (3,008 in marketing)

Salaries

Posted range

$121K/yr – $194K/yr

Taken straight from the job posting.

See all Publicis Groupe Holdings B.V salaries

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Media Director

Publicis Groupe Holdings B.V · New York City, NY · On-site