Media Director

Responsibilities

• Become an expert in your clients’ business, have a deep understanding of the target, category, and clients’ competitors
• Build and foster strong relationships with key clients, with a deep understanding of their needs and expectations to ensure planning and executions align with client goals, expectations, and nuances
• Design and champion innovative, sophisticated, and data-driven media strategies and campaigns that deliver against the client’s goals and drive unique value for our clients
• Develop and manage connections and measurement frameworks which steer integrated campaign development and execution, and act as a source of truth for performance analysis
• Proactively provide clients with thought leadership on best practices, media principles, and industry at large, as well as brainstorm and offer integrated approaches to achieving client goals
• Oversee the planning, execution, management, and stewardship of client campaigns, ensuring strategic and tactical rigor, as well as precision and accuracy
• Effectively lead multiple projects and initiatives simultaneously; anticipate, troubleshoot, and mitigate risks, as well as ensure effective communication across all workstreams
• Partner with Digital and Analytics counterparts to oversee the analysis of media, brand, and business performance to produce ongoing reporting deliverables, ensuring reports are insightful and actionable
• Take leading role in new business activity as required, crafting elevated storylines and integrated strategic perspectives that help bring in new revenue for the agency
• Lead Media department functions such as investigating and recommending new media technology and tools, proposing ways to streamline processes and procedures, and designing staff structure

Requirements

• 8+ years of media planning and buying experience required in a managerial capacity
• A deep understanding and natural curiosity of marketing at large, beyond Media, and eagerness to continue learning and evolving
• Remarkable media skills overall – strategic thinking, innovative ideas and techniques, stellar negotiating skills, actionable and insightful analysis
• Visionary thinking and the ability to anticipate future media trends and adapt strategies accordingly to stay ahead of the competition
• Planning, execution, and technical expertise across offline and digital media channels and platforms, with a passion for emerging media and cultural trends
• Superior client service experience with proven ability to gain clients’ trust quickly
• Demonstrated client management and consultative selling skills, as well as the ability to interact with all levels of management, including the executive level, to advocate and influence in support of a vision and direction
• Superb communication, presenting, and writing skills, with a knack for sharing complicated ideas in a simple, understandable, yet elevated way
• Exceptional organization skills with the ability to oversee multiple projects, deadlines, and direct reports effectively
• Strong demonstrated critical-thinking and problem-solving skills – navigating effectively through difficult issues, and builds required consensus to drive workstreams forward and achieve desired results

Preferred

• Integrated experience working cross-functionally with Strategy, Brand, and/or Creative departments
• Experience with building and shaping processes
• Experience with leading or contributing to new business pitches, and demonstrated success in winning new clients