Media Buyer (DTC)

USA (On-site)

$90K/yr – $135K/yrMid Level2+ years expFull time

Posted 1 day ago

Job Summary

The role owns planning, launching, and optimizing paid social campaigns across Meta, TikTok, and other performance channels, driving ROAS and scalable client growth through rigorous testing and proactive optimization.

  • Strategy, setup, and ongoing optimization of multi-channel paid social campaigns.
  • Systematic testing of creatives, audiences, placements, and offers with data-driven iterations.
  • Clear performance reporting and recommendations to clients, with cross-functional collaboration.

Job Description

Responsibilities

  • Launch, manage, and scale paid social campaigns across Meta, TikTok, and other performance channels.
  • Hit ROAS targets, lower CPAs, and drive month-over-month profitable growth across your client portfolio.
  • Build and execute systematic testing roadmaps covering creative angles, audiences, placements, and offers.
  • Analyze performance data daily and execute smart optimizations including budget shifts, creative swaps, and bid adjustments.
  • Manage campaign budgets ranging from $50K to $500K+ per month per client.
  • Collaborate with the creative team to provide feedback on what is working and what to test next.
  • Present clear performance updates and strategic recommendations to clients.
  • Stay ahead of platform changes, algorithm updates, and paid social industry trends.

Requirements

  • 2 to 4 years of hands-on media buying experience, with a strong preference for agency background managing multiple client accounts.
  • Proven track record managing $500K+ in monthly ad spend and hitting aggressive performance targets.
  • Deep expertise in Meta Ads Manager and TikTok Ads Manager.
  • Experience working with DTC or eCommerce clients on performance-driven campaigns.
  • Strong command of ROAS, CAC, LTV, and other metrics that drive business results.
  • Ability to give actionable creative feedback and collaborate with designers, editors, and strategists.
  • Highly organized with the ability to manage multiple client accounts simultaneously.
  • Self-motivated and proactive with a rapid-testing mindset over static playbooks.

Preferred

  • Bonus: experience with UGC, influencer campaigns, Google Ads, YouTube Ads, Snapchat Ads, or performance creative testing frameworks.
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Clera

Clera is the first AI talent agent: a personal headhunter that acts on behalf of top talent. We connect you to your dream job.

Founded in 2025
San Francisco, California, USA
8 employees (1 in marketing)

Salaries

Posted range

$90K/yr – $135K/yr

Taken straight from the job posting.

See all Clera salaries

Marketing Team

Marketing Team Size
1 (13% of company)
Marketing Roles Posted (Last 30 Days)
12

Funding

Last Raise
Grant, 12 months ago

Traffic Signals

Monthly Visitors
32K
Monthly Google Ads Budget
$874
Traffic Source Mix
Search
21.7%
Direct
59%
Referral
4.9%
Social
12.7%
Paid
1.5%

Headcount Trend

Current headcount: ~8
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Media Buyer (DTC)

Clera · USA · On-site