Responsibilities

• Own the measurement relationship across a portfolio of flagship and strategic accounts, developing tailored strategies and learning agendas aligned to client business objectives
• Embed experimental rigor across incrementality, lift studies, attribution, and media mix modeling, and personally deliver the analytical projects that prove TikTok's effectiveness
• Translate complex data and measurement findings into clear, compelling recommendations for clients, agencies, and internal stakeholders
• Partner with regional and local sales teams to align on account priorities and deliver the highest service levels to clients and agencies
• Serve as a trusted measurement advisor to key clients, media agencies, and research vendors
• Partner closely with Sales, Client Solutions, Product Marketing, Measurement Product, Business Marketing, and other cross-functional teams to deliver coordinated, high-impact support
• Build and scale measurement frameworks, programs, and best practices that address recurring advertiser needs
• Synthesize client and agency feedback to inform future product enhancements, partnership priorities, and go-to-market strategy

Requirements

• 5+ years of experience in measurement, analytics, or marketing science with a heavy emphasis on experimental design and analytics; client-direct, agency, or platform backgrounds all welcome
• Proven experience in data science, data analysis, measurement, or a related field, with a working command of experimentation (conversion or geo-lift), attribution (last- or multi-touch), and modeling solutions (media mix modeling)
• Ability to communicate with both business and technical stakeholders, with strong investigative skills and quantitative fluency
• Relevant bachelor's degree in a quantitative field; graduate degree in a science, mathematics, operations, business, digital marketing, or research field preferred
• Clear, succinct communication on complex topics, plus consultative and analytical skills with a strong client-service focus

Benefits

• Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).