Marketing Automation Specialist
University Studies Abroad Consortium
Reno, NV (Remote)
$65K/yr - $70K/yrIn-houseFull-timeMid level3+ years exp.
1 day ago
Marketo Engineer
USA (Remote)
$90K/yr – $150K/yrMid Level7+ years expFull time
Posted 2 months ago
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Job Summary
Own the architecture and delivery of Marketo Engage solutions for complex B2B deployments, turning business use cases into scalable integration designs while guiding clients through high-risk launch decisions.
- Solution Design: translate business needs into Marketo architectures, data models, and integration patterns that balance flexibility, reporting, and platform guardrails.
- Technical Leadership: review designs, troubleshoot advanced data structures, and advise on API usage, governance, and cross-system interoperability to reduce risk and boost adoption.
Job Description
Responsibilities
- Be a recognized authority in Marketo Engage and integrated Adobe solutions following best practices and industry standards.
- Act as a subject matter expert on standard methodologies and best practices for B2B marketing automation.
- Assess client technical environments, identify gaps, and formulate best practices based on findings.
- Translate business use cases into scalable Marketo solution designs, balancing campaign flexibility, reporting needs, integration dependencies, and guardrails.
- Review technical designs for KPI alignment, document actionable recommendations, and reduce launch risk.
- Analyze complex technical issues, present options, and guide customers and partners to recommended solutions.
- Advise on architectural design development and B2B data models to integrate Marketo with Salesforce, Dynamics, NetSuite, Oracle, and more.
- Provide troubleshooting and design guidance for advanced Marketo data structures, evaluating data models for performance and growth.
- Review API usage patterns to identify quota, throughput, concurrency, and data processing risks.
- Demonstrate experience with REST APIs, webhooks, MCP, and CRM synchronization across Adobe and non-Adobe systems.
- Demonstrate proficiency in integration technologies and techniques.
- Evaluate Smart Campaign design and processing impact, including trigger vs. batch strategy and guardrails for high-volume instances.
- Support troubleshooting of advanced Marketo automation issues and complex data design challenges.
- Support guidance for Marketo design studio assets including emails, forms, templates, and landing pages.
- Leverage AI tools to optimize workflow and accelerate delivery.
- Balance a high-volume portfolio of client engagements with timely execution.
- Interact with clients via Microsoft Teams and email across roles from marketers to executives.
- Maintain accurate time records and workload estimates for planning.
- Use Microsoft Office and AI agents to build client documentation and presentations.
- Maintain technical expertise through ongoing learning and self-study.
Blue Acorn iCi
Blue Acorn iCi, an Infosys Company, is the leading digital customer experience company pioneering what’s possible through the convergence of analytics, digital commerce, customer experience, and experience-driven commerce offerings.In an era of heightened expectations, it’s crucial to create exceptional interactions and experiences. No other company brings together engineers, data scientists, commerce experts, designers, and strategists to expand your reach, accelerate your sales, service your customers, and grow your business. Through these integrated capabilities and unparalleled expertise, Blue Acorn iCi makes content and digital commerce more effective for your organization.As your strategic partner, we improve the customer journey with insights from analytics and lift key metrics by conversion testing the entire online presence. For brands that need to establish a direct-to-consumer channel, we work from the ground up. Our end-to-end commerce solution includes pre-integrated software, an on-shore call center, performance marketing, and a warehouse with state-of-the-art packaging and shipping capabilities. Because digital transformation is a journey, we understand that brands need services that match their stage of digital maturity. Our solutions are tailored to meet you where you are and scale you to where you want to go. We’ve helped legacy brands and digital natives alike along their journey, including Le Creuset, Charter Communications, LoveSac, Dollar General, Bluemercury, Ticketmaster, Panera Bread, and Gerber.A professional services organization is only as effective as the people and the strategies it employs. Our team continually evolves advanced solutions in content and commerce and innovates our processes to improve client satisfaction. If you’re interested in learning how our services can empower you to improve your customer experience, contact us hello@blueacornici.com.
