Marketing Technology Strategist (Remote) at Direct Development | Springfield, VA

Direct Development

Marketing Technology Strategist (Remote)

Springfield, VA (Remote)

Salary Not AvailableMid Level3+ years expFull time

Posted 4 months ago

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Job Summary

Drive HubSpot onboarding and ongoing marketing execution for multi-tenant education clients, building pages, emails, workflows, and data integrations.

Must-have: 3+ years of HubSpot experience with advanced Sales, Marketing, and CMS Hubs.
Standout: Experience leading onboarding for custom CRM implementations and multi-tenant HubSpot instances.
Standout: Strong ability to translate data into workflows, pages, and campaigns.

Job Description

Responsibilities

Assist with onboarding new clients onto the HubSpot platform
Operate HubSpot marketing software platform for publishing and tracking of marketing campaigns and content
Create landing pages, blog posts, emails, and social media content using HubSpot platform tools
Create and update website pages from templates within the HubSpot CMS platform
Build, test, and deploy emails for multiple email campaigns
Create communication and operations-based workflows using data-driven business rules
Manage importing and exporting data lists or other related data flow
Communicate with senior DD team members about status of tech work
Analyze data and performance metrics of various marketing campaigns within HubSpot
Brainstorm, review and improve the business rules and logic for lists and workflows related to various projects

Requirements

3+ years of experience within HubSpot
Advanced knowledge of HubSpot’s Sales Hub, Marketing Hub
Proficient knowledge of HubSpot’s Operations Hub & CMS Hub
Exemplary communication skills
Healthy understanding of website design and development
Basic knowledge of HTML/CSS
Experience with marketing automation and CMS platforms (experience with HubSpot Marketing Hub required)
Proficiency with Microsoft Office (Outlook, Excel, Word, Powerpoint), Google Docs (docs, sheets, presentations), and Slack
Enjoy problem solving
Strong ability to use logic and data to develop solutions

Direct Development

Direct Development is a full-service digital marketing agency specializing in higher education. Our mission? — to help Davids everywhere beat their Goliaths with solutions that outsmart, outperform, and stay firmly outside the box.Learn more about us at:http://www.DirectDevelopment.com

Founded in 1984

Fairfax, Virginia, USA

51 employees

www.directdevelopment.com