Marketing Student Assistant - Federal Work Study (Student Wage)

Charlottesville, VA (On-site)

Salary Not AvailableIntern/New GradPart time

Posted 1 day ago

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Job Summary

You will support the UVA Career Center’s marketing efforts by executing campaigns, creating content and graphics, analyzing engagement, and compiling ongoing brand and audience insights.

  • Execute marketing campaigns and promotions
  • Develop graphics and layouts for online content
  • Create weekly brand and analytics reports

Job Description

Responsibilities

  • Assist with the implementation of marketing campaigns, including posting flyers, sidewalk chalking, social media promotion, etc.
  • Provide information to UVA students about opportunities within the Career Center
  • Make the products, services, and other offerings of the Career Center more appealing, so as to draw the consumer's preferences towards the Center
  • Increase Facebook, Twitter, and Instagram followers
  • Create a weekly brand report that identifies new opportunities to market the Career Center and provides customer feedback regarding their experiences/opinions with the department
  • Update monthly and annual analytic reports including Google Analytics, Facebook Insights, Twitter Analytics, Instagram analytics, Pinterest engagement, and Email engagement
  • Develop graphics and layouts for product illustrations, internal logos, and online graphics.
  • Brainstorming ways to increase audience engagement and capitalize on relevant trends
  • Research upcoming events, social media trends, and more, to include in social media posts
  • Maintain archive of images, photos, or previous work products.

Requirements

  • Education: Current UVA student.
  • Applicants must have a Federal Work-Study award as part of their financial aid.
  • Experience: None
  • Licensure: None
  • Must be able to communicate and maintain professional relationships effectively with team members and clients
  • Fulfill scheduled tasks/projects in a timely manner sometimes on a deadline
  • Position is up to 7 hours per week, flexible with class schedule.
University of Virginia logo

University of Virginia

The University of Virginia was founded in 1819 as the model for modern universities that has since been emulated all over the world. After 200 years, this iconic institution of higher learning endures because it is fully immersed in meeting the greatest challenges of our time, day in and day out. It’s how we fulfill our animating purpose – to serve. UVA is Virginia’s flagship institution of higher learning, perennially ranked as one of the best public universities in the nation. Having the best public college financial aid package and the highest graduation rate in the nation, UVA offers a life-changing return on investment for students from all backgrounds. We promote access so a meritocracy of talent can participate in shaping our society. The revolutionary vision of an Academical Village has evolved to 12 Schools, each providing leadership in its field and attracting world-class talent. The University is the largest employer in the region and is a catalyst for growth across the Commonwealth, generating an annual economic impact of $5.9 billion. Ultimately, we prepare students to be citizen-leaders who themselves are guided by empathy, integrity, and truth. We believe that doing what you do best, for the benefit of others, is where greatness comes from. Which is why, at the University of Virginia, we strive to be great and good in all we do. #GreatandGood #UVA

Charlottesville, Virginia, USA
16K employees (799 in marketing)

Traffic Signals

Monthly Visitors
5.3M
Monthly Google Ads Budget
$467.2K
Traffic Source Mix
Search
42.8%
Direct
50.9%
Referral
4.9%
Social
0.8%
Paid
0.5%

Headcount Trend

Current headcount: ~16.2K

Marketing Team

Marketing Team Size
605 (4% of company)
Median Career Experience
6 years
Median Tenure
3.8 years
Marketing Roles Posted (Last 30 Days)
9

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