Marketing Strategy & Operations, Lead, Global Marketing Analytics

Chicago, IL (Hybrid)

$117K/yr – $178K/yrSenior Level5+ years expFull time

Posted 5 hrs ago

Job Summary

Lead large-scale cross-functional analytics initiatives, translate complex findings into clear campaign requirements, and partner with product and engineering to improve data quality and scalability while mentoring teammates.

  • Owns analytics roadmap and major data-driven initiatives
  • Translates insights into actionable campaign requirements
  • Mentors junior team members and shares best practices

Job Description

Responsibilities

  • Lead full, large-scale cross-functional initiatives independently, managing ambiguity and contributing directly to the team's analytics roadmap and priorities
  • Apply expert marketing analytics knowledge of the sales/marketing funnel and campaign hierarchies to identify new opportunities based on data-driven insights
  • Drive major improvements to data quality, efficiency, and scalability by partnering closely with product and engineering teams
  • Synthesize complex analytical findings into clear campaign requirements, including when navigating conflicting input from VP+ stakeholders
  • Propose and execute new projects based on identified business gaps, cover team gaps, and implement process improvements
  • Partner directly with business stakeholders to understand their needs and facilitate cross-functional discussions that influence data-driven strategy
  • Integrate AI and agent tools into standard project workflows to drive measurable efficiency gains, and document and share best practices with the broader team
  • Act as a subject matter expert, coaching and mentoring junior team members on analytical tools, campaign best practices, and communication standards

Requirements

  • You have 5-7 years of experience in an analytical role
  • You've mastered technical writing in PRD format, including defining "if-this-then-that" logic and edge cases with precision
  • You're highly proficient in Excel/Google Sheets and proficient in Tableau Desktop or a similar data visualization tool for parsing large datasets
  • You have strong data exploration and analysis skills, with the ability to derive actionable insights and guide decision-making
  • You're familiar with marketing practices, KPIs, and marketing analytics
  • You have experience using data storytelling tools like Google Slides or PowerPoint, with excellent written and oral communication skills
  • You're detail-oriented with strong time management and prioritization skills in unstructured environments
  • You take initiative in developing solutions to unstructured problems and communicating results to key stakeholders
  • You have experience working across cross-functional teams and stakeholders

Preferred

  • You have Salesforce experience or product knowledge
  • You have marketing analytics or marketing operations experience
  • You have enterprise (B2B) marketing experience

Benefits

  • When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best , and our AI agents accelerate your impact so you can do your best . Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love.
  • Salesforce offers a variety of benefits to help you live well including: time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program.
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Salaries

Posted range

$117K/yr – $178K/yr

Taken straight from the job posting.

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  • Oct 2022
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