Marketing & Strategy Intern

Eden Prairie, MN (On-site)

$23/hr – $25/hrIntern/New GradInternship

Posted 7 days ago

Job Summary

Own and advance adjacency market opportunities for Bracco Medical Technologies by conducting market sizing, competitive analysis, and stakeholder-aligned go-to-market plans, while validating findings with primary and secondary research and shaping cross-functional recommendations.

  • Lead opportunity assessments and executive-ready materials
  • Partner with Marketing, R&D, Sales, and Regulatory to ensure feasibility and alignment

Job Description

Responsibilities

  • Complete opportunity and business cases for key adjacent markets, including market sizing, competitive landscape assessment, and evaluation of unmet clinical needs
  • Conduct primary and secondary research (industry reports, clinical literature, competitor intelligence) to validate assumptions underlying adjacency opportunities
  • Provide preliminary recommendations on BMT strategy and tactics for growing in these markets, including go-to-market considerations, pricing, and positioning
  • Partner with cross-functional stakeholders (Marketing, R&D, Sales, and Regulatory) to stress-test opportunity assessments and ensure recommendations are grounded in commercial and technical feasibility
  • Leverage AI tools to develop and maintain a project dashboard that tracks adjacency initiatives, key milestones, and decision points for leadership visibility
  • Synthesize research findings into clear, executive-ready presentations and supporting business case materials
  • Support design of ongoing market research projects (qualitative and quantitative customer studies), including survey design, discussion guide development, and respondent screening criteria
  • Assist in project management of VoC projects to ensure internal deadlines are met, coordinating with external research vendors and internal stakeholders as needed
  • Help analyze qualitative and quantitative data to identify key themes, customer pain points, and opportunities for product or service improvement
  • Leverage AI tools to support internal, cross-functional dissemination of key findings, including summarization, synthesis, and development of insight repositories

Requirements

  • Currently pursuing Bachelor’s Degree in Economics, Marketing, Business, or related field required; rising junior or senior preferred
  • Experience with AI tools (e.g., ChatGPT, Claude, Copilot, or similar) for research, analysis, or content synthesis
  • Experience in data analysis/analytics, including working with Excel, PowerPoint, and/or data visualization tools
  • Strong written and verbal communication skills, with the ability to synthesize complex information into clear, concise recommendations
  • Demonstrated interest in healthcare, medical technology, or the life sciences industry a plus

Benefits

  • Time off – We provide safe and sick time to help you take time for yourself when needed.
  • Live well – We offer medical benefit options to help protect you along the way.
  • Evolve – Through structured on-the-job learning, workshops, and networking events, you’ll find many opportunities to grow, personally and professionally.
Bracco Medical Technologies logo

Bracco Medical Technologies

At Bracco Medical Technologies, every employee has an impact on our Mission to empower lifesaving decisions. We create medical devices that give healthcare providers the insights they need to confidently and safely diagnose patients. Our unique line of products includes Intravascular Ultrasound (IVUS), Fractional Flow Reserve (FFR), Cardiovascular Imaging contrast delivery (CVi), and CT and MRI contrast delivery systems.

Eden Prairie, Minnesota, USA
250 employees (4 in marketing)

Salaries

Posted range

$23/hr – $25/hr

Taken straight from the job posting.

Marketing Strategy median pay in the United States

$129K/yr

Most pay falls between $97K and $171K. Based on 657 salaries.

See all Bracco Medical Technologies salaries

Marketing Team

Marketing Team Size
4 (2% of company)
Median Career Experience
2 years
Median Tenure
1.5 years
Marketing Roles Posted (Last 30 Days)
4

Traffic Signals

Monthly Visitors
1.6K
Traffic Source Mix
Search
24.2%
Direct
53.1%
Referral
5.8%
Social
15.6%
Paid
1.3%

Headcount Trend

Current headcount: ~250

News about Bracco Medical Technologies

Bracco Medical Technologies logo

Marketing & Strategy Intern

Bracco Medical Technologies · Eden Prairie, MN · On-site